Close Reading the Media: Literacy Lessons and Activities for Every Month of the School Year

Close Reading the Media: Literacy Lessons and Activities for Every Month of the School Year

by Frank Baker


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Product Details

ISBN-13: 9781138216020
Publisher: Taylor & Francis
Publication date: 12/06/2017
Pages: 162
Product dimensions: 6.75(w) x 9.75(h) x (d)

About the Author

Frank W. Baker is a renowned media literacy expert who holds workshops for teachers across the country. He is an educational consultant to the Writing Improvement Network and the News Literacy Project, as well as a blogger for MiddleWeb. He is also the author of Media Literacy in the K-12 Classroom (ISTE, 2016) and co-author of Mastering Media Literacy with Heidi Hayes Jacobs (Solution Tree, 2013). Visit his website,

Table of Contents


Meet the Authors


1. August

  • Lesson 1: Exploring Media Literacy with Students
  • Lesson 2: Close Reading and What it Means for Media Literacy
  • Lesson 3: What’s Missing from that Media Message?

2. September

  • Lesson 4: Unraveling the Messages in TV Advertising
  • Lesson 5: Examining the Political Announcement
  • Lesson 6: Truth vs Propaganda in Political Ads

3. October

  • Lesson 7: Media Literacy Week: A Time to Remember Why Media Literacy Is So Important
  • Lesson 8: Teach Students to Analyze Political Debates
  • Lesson 9: Students Need Help Detecting Fake News

4. November

  • Lesson 10: Examining Holiday Toy Ads
  • Lesson 11: Looking Beyond the Toy Ads to a World Saturated with Marketing Messages

5. December

  • Lesson 12: Engaging Students in the Study of Parody
  • Lesson 13: How Big Media Influences the News We Read

6. January

  • Lesson 14: Looking Deeper into Super Bowl Ads
  • Lesson 15: Being Savvy About Diet Ad Season
  • Lesson 16: Studying Black History Through the Vision of Gordon Parks
  • Lesson 17: Civil Rights: How Pictures Changed America

7. February

  • Lesson 18: Learning from the Academy Awards
  • Lesson 19: Exploring the Language of Film
  • Lesson 20: Reading the Symbols of Costume Design

8. March

  • Lesson 21: Comparing Hollywood vs. History: Who Gets the Story Right?
  • Lesson 22: Analyzing the Media Through Docudramas
  • Lesson 23: How Media Appeals to Our Emotions

9. April

  • Lesson 24: Examining Product Placement
  • Lesson 25: Noticing the Power of Branding

10. May

  • Lesson 26: Understanding Media Messages in Popular Magazines
  • Lesson 27: Reading and Interpreting Iconic News Images
  • Lesson 28: The Role of Celebrity in Raising Our Awareness


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