COMMISSIONS AT RISK: A REAL ESTATE PROFESSIONALS GUIDE TO BEATING ONLINE COMPETITION is a book about the impact of technology on the real estate market. Numerous online real estate organizations are offering home sellers low cost and flat-fee commission structures that have begun to create competition for traditional real estate professionals - using the very same technology they have been encouraged to embrace and sliding it right under the radar of real estate pros. The book discloses technologies about to be released that will change the way real estate business is conducted forever potentially changing or eliminating the careers of 2 million real estate professionals in the lending, brokering, mortgage and real estate business. It also helps real estate professionals compete in the new online world!
Real estate professionals who learn to modify and update their business practices can beat their online competition. The turf war between online and traditional real estate professionals is heating up, and these pros need to adjust their strategy if they want to come out on top. COMMISSIONS AT RISK gives the real estate professional step by step advice on how to be prepared for the coming changes in their industry.
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About the Author
Dr. Danielle Babb is a consultant for real estate organizations, where her primary goal is to help them survive the coming wave of technology. She has a Ph.D. in Organization and Management with a Technology Emphasis, and M.B.A. with a Technology Emphasis, and a Bachelors degree in Business. Dr. Babb is an adjunct faculty member at seven area colleges, including: Indiana Wesleyan University, Capella University, Baker College, American College of Computer and Information Sciences, Walden, and North Central University, where she teaches courses on IT practices affecting all areas of business. Dani is a California Licensed Real Estate Professional.
Dr. Alex Lazo is part of the faculty at American Sentinel University and Axia College, where he teaches courses in Management Information Systems, E-Business Strategies, Internet Concepts, and Computer Networking. He has a Ph.D. in Organization and Management with a Technology emphasis, a Masters degree in Management Information Systems, and a Bachelors degree in International Business. Dr. Lazo currently works with the world's premier, full-service real estate services company,where he recruits, mentors, and supervises network engineers, programmers, and analysts.