Communicating Corporate Social Responsibility: Perspectives and Practice

Communicating Corporate Social Responsibility: Perspectives and Practice

Hardcover

$180.99

Product Details

ISBN-13: 9781783507955
Publisher: Emerald Group Publishing Limited
Publication date: 02/28/2014
Series: Critical Studies on Corporate Responsibility, Governance and Sustainability , #6
Pages: 456
Product dimensions: 6.00(w) x 9.00(h) x 1.12(d)

Table of Contents

Corporate Social Responsibility Communication from the Vedantic, Dharmic and Karmic Perspectives.
Communicating, Connecting and Developing Social Capital for Organisations and their Communities: Benefits for Socially Responsive Organisations.
Quid PRO QUO? Dutch and German Consumer Responses to Conditional and Unconditional Corporate Giving Initiatives in Advertising.
Creating Consumer Confidence in CSR Communications.
The Responsibilities of Social Networking Companies: Applying Political CSR Theory to Google, Facebook and Twitter.
Acknowledgements.
About the Authors.
List of Figures.
List of Tables.
Preface.
Communicating Corporate Social Responsibility: Perspectives and Practice.
List of Appendix.
Communicating Corporate Social Responsibility: Perspectives and Practice.
Editorial Advisory and Review Board.
Twitter and its Usage for Dialogic Stakeholder Communication by MNCs and NGOs.
A Dialectical Approach to Analyzing Polyphonic Discourses of Corporate Social Responsibility.
Communicating about Integrating Sustainability in Corporate Strategy: Motivations and Regulatory Environments of Integrated Reporting from a European and Dutch Perspective.
Corporate Social Responsibility Communication: Towards a Phase Model of Strategic Planning.
Four Aces: Bringing Communication Perspectives to Corporate Social Responsibility.
A Model for Evaluating Corporate Environmental Communication.
Introduction: CSR Communication as an Emerging Field of Study.
Brand Heritage and CSR Credentials: A Discourse Analysis of M&S Reports.
The Role of Corporate Social Responsibility in International Investment Law: The Case of Tobacco.
Can One Report be Reached? the Challenge of Integrating Different Perspectives on Corporate Performance.
Sceptical Employees as CSR Ambassadors in Times of Financial Uncertainty.
CSR Online Communication: The Metaphorical Dimension of CSR Discourse in the Food Industry.
Correlating Leadership Style, Communication Strategy and Management Fashion: An Approach to Describing the Drivers and Settings of CSR Institutionalization.
Copyright page.
Critical Studies on Corporate Responsibility, Governance and Sustainability.
About the Editors.
List of Contributors.
Corporate Social Responsibility Communication from the Vedantic, Dharmic and Karmic Perspectives.
Communicating, Connecting and Developing Social Capital for Organisations and their Communities: Benefits for Socially Responsive Organisations.
Quid PRO QUO? Dutch and German Consumer Responses to Conditional and Unconditional Corporate Giving Initiatives in Advertising.
Creating Consumer Confidence in CSR Communications.
The Responsibilities of Social Networking Companies: Applying Political CSR Theory to Google, Facebook and Twitter.
Acknowledgements.
About the Authors.
List of Figures.
List of Tables.
Preface.
Communicating Corporate Social Responsibility: Perspectives and Practice.
List of Appendix.
Communicating Corporate Social Responsibility: Perspectives and Practice.
Editorial Advisory and Review Board.
Twitter and its Usage for Dialogic Stakeholder Communication by MNCs and NGOs.
A Dialectical Approach to Analyzing Polyphonic Discourses of Corporate Social Responsibility.
Communicating about Integrating Sustainability in Corporate Strategy: Motivations and Regulatory Environments of Integrated Reporting from a European and Dutch Perspective.
Corporate Social Responsibility Communication: Towards a Phase Model of Strategic Planning.
Four Aces: Bringing Communication Perspectives to Corporate Social Responsibility.
A Model for Evaluating Corporate Environmental Communication.
Introduction: CSR Communication as an Emerging Field of Study.
Brand Heritage and CSR Credentials: A Discourse Analysis of M&S Reports.
The Role of Corporate Social Responsibility in International Investment Law: The Case of Tobacco.
Can One Report be Reached? the Challenge of Integrating Different Perspectives on Corporate Performance.
Sceptical Employees as CSR Ambassadors in Times of Financial Uncertainty.
CSR Online Communication: The Metaphorical Dimension of CSR Discourse in the Food Industry.
Correlating Leadership Style, Communication Strategy and Management Fashion: An Approach to Describing the Drivers and Settings of CSR Institutionalization.
Copyright page.
Critical Studies on Corporate Responsibility, Governance and Sustainability.
About the Editors.
List of Contributors.

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