Corporate Social Responsibility as an International Strategy

Corporate Social Responsibility as an International Strategy

by Christina Keinert

Paperback(Softcover reprint of hardcover 1st ed. 2008)

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Increased financial performance and employee commitment are among the benefits the CSR model can offer corporations. This discussion presents practitioners and scholars with a unique examination of how firms can maximise productivity through the implementation of CSR programs. This publication discusses how CSR addresses business concerns of feasibility, barriers and drivers of internal and external practice; and whether a CSR program is likely to constitute a success or failure.

Product Details

ISBN-13: 9783790825480
Publisher: Physica-Verlag HD
Publication date: 12/08/2010
Series: Contributions to Economics
Edition description: Softcover reprint of hardcover 1st ed. 2008
Pages: 154
Product dimensions: 6.10(w) x 9.25(h) x 0.01(d)

Table of Contents

Overview Over the Historical Development.- Why Exactly has CSR Become a Necessity?.- CSR Conceptualisation.- Concrete CSR Measures: What can a Firm do?.- Major Potential Benefits of CSR Engagement.- Factors Impacting Upon CSR Engagement.- Conclusions.

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