×

Uh-oh, it looks like your Internet Explorer is out of date.

For a better shopping experience, please upgrade now.

Covering Business: A Guide to Aggressively Reporting on Commerce and Developing a Powerful Business Beat
     

Covering Business: A Guide to Aggressively Reporting on Commerce and Developing a Powerful Business Beat

by Robert Reed, Glenn Lewin
 

This guide for journalists teaches how to develop an effective business beat, report on public and private companies, cultivate sources inside and outside a corporation, use business databases and websites, and write business articles that hook readers.

Covering Business teaches journalists how to develop an effective business beat. It shows how to report

Overview


This guide for journalists teaches how to develop an effective business beat, report on public and private companies, cultivate sources inside and outside a corporation, use business databases and websites, and write business articles that hook readers.

Covering Business teaches journalists how to develop an effective business beat. It shows how to report on public and private companies, cultivate sources inside and outside a corporation, use business databases and websites, and write business articles that hook readers.

Editorial Reviews

From the Publisher

"Reed and Lewin offer hope for dysfunctional business news operations everywhere with a guide that's smart and practical and steeped with real-world examples." Glenn Coleman, Assistant Managing Editor, Money

Product Details

ISBN-13:
9781933338019
Publisher:
Marion Street Press, LLC
Publication date:
07/28/2005
Edition description:
Second Edition, Second edition
Pages:
124
Product dimensions:
6.00(w) x 9.00(h) x 0.36(d)

Meet the Author


Robert Reed is the former editor of Crain's Chicago Business. Glenn Lewin is a business researcher and investigator.

Robert Reed is the former editor of Crain's Chicago Business. Glenn Lewin is a business researcher and investigator.

Customer Reviews

Average Review:

Post to your social network

     

Most Helpful Customer Reviews

See all customer reviews