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McGraw-Hill Higher Education
Crafting & Executing Strategy: Concepts and Readings / Edition 18

Crafting & Executing Strategy: Concepts and Readings / Edition 18

by Arthur Thompson


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Product Details

ISBN-13: 2900077325175
Publisher: McGraw-Hill Higher Education
Publication date: 02/04/2011
Edition description: Older Edition
Pages: 688
Product dimensions: 6.00(w) x 1.25(h) x 9.00(d)

About the Author

A.J. (Lonnie) Strickland received a BS in Math and Physics from the University of Georgia, an MS in Industrial Management from Georgia Institute of Technology, and a PhD from Georgia State university. He currently holds the rank of Professor of Strategic Management in the Graduate School of Business at the University of Alabama. He has done extensive consulting and research work. In recent years, he was honored with the Outstanding Professor Award for the Graduate School of Business, and was the recipient of the Outstanding Commitment to Teaching Award for the University of Alabama.

John E. Gamble is currently Associate Dean and Professor of Management in the Mitchell College of Business at the University of South Alabama. His teaching specialty at USA is strategic management and he also conducts a course in strategic management in Germany, which is sponsored by the University of Applied Sciences in Worms.

Dr. Gamble's research interests center on strategic issues in entrepreneurial, health care, and manufacturing settings. His work has been published in various scholarly journals and he is the author or co-author of more than 50 case studies published in an assortment of strategic management and strategic marketing texts. He has done consulting on industry and market analysis for clients in a diverse mix of industries.

Professor Gamble received his Ph.D. in management from the University of Alabama in 1995. Dr. Gamble also has a Bachelor of Science degree and a Master of Arts degree from the University of Alabama.

Table of Contents

Part I: Concepts and Techniques for Crafting and Executing Strategy

Section A: Introduction and Overview

Chapter 1: What Is Strategy and Why Is It Important?

Chapter 2: Leading the Process of Crafting and Executing Strategy

Section B: Core Concepts and Analytical Tools

Chapter 3: Evaluating a Company’s External Environment

Chapter 4: Evaluating a Company’s Resources and Competitive Position

Section C: Crafting a Strategy

Chapter 5: Five Generic Competitive Strategies--Which One to Employ?

Chapter 6: Supplementing the Chosen Competitive Strategy: Other Important Strategy Choices

Chapter 7: Strategies for Competing in Foreign Markets

Chapter 8: Diversification: Strategies for Managing a Group of Businesses

Chapter 9: Ethical Business Strategies, Social Responsibility, and Environmental Sustainability

Section D: Executing the Strategy

Chapter 10: Building an Organization Capable of Good Strategy Execution

Chapter 11: Managing Internal Operations: Actions That Promote Good Strategy Execution

Chapter 12: Corporate Culture and Leadership: Keys to Good Strategy Execution

Part II: Readings

Business Models, Business Strategy, and Innovation

The Power of Vision: Statements That Resonate

Finding Your Strategy in the New Landscape

Getting into Your Competitor’s Head

Operational Capabilities: Hidden in Plain View

Orchestrating the New Dynamic Capabilities

Low-Cost Strategy through Product Architecture: Lessons from China

Innovation Strategies Combined

Managing Strategic Alliances: What Do We Know Now, and Where Do We Go from Here?

How Emerging Giants Are Rewriting the Rules of M&A

The American Model of the Multinational Firm and the "New" Multinationals from Emerging Economies

Core Competencies for Diversifying: Case Study of a Small Business

Globalfocusing: Corporate Strategies under Pressure

Making the Most of Corporate Social Responsibility

Business as Environmental Steward: The Growth of Greening

Recurring Failures in Corporate Governance: A Global Disease?

Creative Execution

Only the Right People Are Strategic Assets of the Firm

Six Sigma at Your Service

The Story Is the Message: Shaping Corporate Culture

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