Crash Course: The American Automobile Industry's Road from Glory to Disaster

Crash Course: The American Automobile Industry's Road from Glory to Disaster

by Paul Ingrassia

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Overview

Crash Course: The American Automobile Industry's Road from Glory to Disaster by Paul Ingrassia

With an updated Afterword by the author.

This is the epic saga of the American automobile industry’s rise and demise, a compelling story of hubris, missed opportunities, and self-inflicted wounds that culminates with the president of the United States ushering two of Detroit’s Big Three car companies—once proud symbols of prosperity—through bankruptcy. With unprecedented access, Pulitzer Prize winner Paul Ingrassia takes us from factory floors to small-town dealerships to Detroit’s boardrooms to the White House. Ingrassia answers the big questions: Was Detroit’s self-destruction inevitable? What were the key turning points? Why did Japanese automakers manage American workers better than the American companies themselves did? Complete with a new Afterword providing fresh insights into the continuing upheaval in the auto industry—the travails of Toyota, the revolving-door management and IPO at General Motors, the unexpected progress at Chrysler, and the Obama administration’s stake in Detroit’s recovery—Crash Course addresses a critical question: America bailed out GM, but who will bail out America?

Product Details

ISBN-13: 9781588368911
Publisher: Random House Publishing Group
Publication date: 01/05/2010
Sold by: Random House
Format: NOOK Book
Pages: 320
Sales rank: 635,594
File size: 6 MB

About the Author

Paul Ingrassia is the former Detroit bureau chief for The Wall Street Journal. Winner of the Pulitzer Prize in 1993 (with Joseph B. White) for reporting on management crises at General Motors, Ingrassia has chronicled the auto industry for more than twenty-five years. He is co-author, with White, of Comeback: The Fall and Rise of the American Automobile Industry, and has made numerous media appearances on ABC TV's World News Tonight and Good Morning America, NPR's Morning Edition, and other programs.


From the Hardcover edition.

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