Creativity and Innovation for Managers

Creativity and Innovation for Managers

by Brian Clegg

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Product Details

ISBN-13: 9781136413261
Publisher: Taylor & Francis
Publication date: 11/03/2009
Sold by: Barnes & Noble
Format: NOOK Book
Pages: 113
File size: 1 MB

About the Author

After 17 years in the corporate world, specialising in finding innovative ways of using computers and information to benefit business, Brian Clegg established himself as a freelance writer and consultant on both creativity and human/computer interface. He has provided consultancy to large and small companies in the financial, travel, pharmaceutical and IT sectors, and is a regular contributor to PC Week, Personal Computer World and the World Wide Web based magazine, VNU/Net. Co-author, with Paul Birch, of Business Creativity, (1995), Imagination Engineering (1996) and Dis-Organization (1998). Author of The Chameleon Manager (1998) for the Butterworth Heinemann New Skills Portfolio.

Table of Contents

Innovation In-brief; Innovation emerges; The mechanics of innovation; The innovation powerhouses; Swamps and alligators; The innovation programme; Innovation in context; Innovation SWOT; Innovation agenda; Finding out more; Index

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