Cultivating Social Flows

Cultivating Social Flows

by Herman Wagter, Jean M. Russell


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Cultivating Social Flows by Herman Wagter, Jean M. Russell

Most of the significant change that's happening in the world, usually 'under the radar,' is not the result of structured innovation in blue-chip companies. It's a function of massively enthusiastic people, in love with what they're doing, working with the marbles of 'social technology' and 'social flows' to shift impossibly large rocks. Jean Russell and Herman Wagner are immersed in that world of nudge and reframing, social protocols, and culture hacking. They share their experience and case studies from dozens of colleagues in this invaluable book. The Introduction explains the theory of social flows, how to spot them, and how they work in practice. It also introduces ways to get involved in designing, structuring, and influencing social flows. Part 1: Understanding Social Flows describes the characteristics we need to understand in order to see why social flows are so important and how to cultivate them. Part 1 also introduces topics, such as: Flow Interactions seen as a Network, Trust, How to Outperform Hierarchy, Social Technology, Ecosystems, Boundaries, Leadership, Organizational Complexity, and Prototyping. Part 2: (Re)Creating Social Flow breaks down Social Flows into a process with four key stages. Part 3: Bringing Social Flows into Form. And, finally, Part 4: Learning Flows considers issues like cultivating flows, feedback, and harvesting. *** "In the Big Shift, we are rapidly moving into a world of flows. This amazing book offers the key to unlocking the mysteries of social flows. Those who master these techniques will not only survive, but thrive, in the new world that awaits us." —John Hagel, Center for the Edge *** "Flow and the emergence of thriving systems will define the next era at all levels. I'd love this book to also be turned into a primer for kids. Literacy and fluency with flow will be a critical skill for global citizens in the years to come." —Mickey McManus, Chairman & Principal at MAYA Design

Product Details

ISBN-13: 9781909470989
Publisher: Triarchy Press Ltd
Publication date: 11/07/2016
Pages: 222
Product dimensions: 6.00(w) x 9.00(h) x 0.47(d)

About the Author

Herman E. Wagter is an independent program manager specialized in complex collaborative innovation programs, where technical innovation needs to be combined with social innovation to get the desired impact. He supports his customers by developing and refining a comprehensive strategy to achieve the desired goal, as well as by leading the subsequent iterative implementation phases hands-on. One example is the public-private venture to kickstart Fiber-to-the-Home in Amsterdam, including the successful discussion with the European Commission on the application of the Market Economy Investor Principle regarding the role of the Municipality of Amsterdam. Another is the strategic development of the Lean & Green movement aimed at increasing the competitiveness of companies through the voluntary reduction of CO2 emissions during the transport of goods.
In his early career as Managing Director in international contracting and services he became interested in the social dynamics of change and the role of social technology in shaping how we work together. As a practitioner who is keen on what creates impact he continuously searches for knowledge, ideas, and experiences to apply in his work. That search includes legal issues like state-aid and public tender processes, new accounting principles, technology, behavioral economics, and human motivation applied to collaboration.
Herman loves to cook for his family, drink good wines with his wife and their friends, and do outdoor sports. He likes to tinker with IT and gadgets and once in a while to enjoy fast mountain roads on his motorcycle.

Jean M. Russell is a culture hacker, facilitator, and writer on a quest to catalyze group productivity. As a founder of the Thrivability movement, Jean works with change agents, innovators, and new economy builders, globally, through the Thrivable Futures Consultancy.
In 2013, Jean published Thrivability: Breaking Through to a World That Works with Triarchy Press. She received an honorable mention on the Enrich List as one of the top 200 people enriching our path to a sustainable future. She is also listed as one of 100 women globally co-creating a P2P Society. In 2010, with 65 inspiring people, she curated, Thrivability: A Collaborative Sketch which has been seen by well over 30,000 viewers. She has published articles on organizational design strategies, and her work on thrivability, innovation, philanthropy, and cultural shifts has been highlighted in The Economist, Harvard Business Review, and Stanford Social Innovation Review.
Since 2007, she has been facilitating strategy retreats, conferences, and workshops in North America, Europe, and Australia. She brings to her facilitation a keen understanding of social network analysis, motivation and behavior patterns, group dynamics, and culture change. Jean often custom designs participatory structures for group engagement that evoke play to achieve purpose.
Jean loves hiking to Tennessee Valley Beach for a picnic with some Vinho Verde, crusty rustic bread, and a selection of cheese so she can savor the flavors while watching crepuscular colors shift on sand and water at sunset.

Table of Contents

Part One: How Social Flows Work and Why They Matter
Perceiving Flows
The Case for Social Flows
Use Case: Gain-sharing
What We Offer in This Book
Key Concepts in this Chapter
Chapter 1: Use Case: Lean and Green
Chapter 2: Behind the Curtain-How Social Flows Work
Social Technology
Cultivating Social Flows
Key Concepts in this Chapter
Part Two: Reframing and Navigating for Social Flows
Chapter 3: Reframing
Breaking How It is Seen and Creating a New Way to See It
Triggers to Reframe
Coherence for Reframing
Lessons from Experience
Reframing: Conclusion
Chapter 4: Navigating
Why Relationships Matter
Looking Ahead
Design Choices
Use Case: ENE in Care Brabant
Coherence for Navigating
Navigating: Conclusion
Part Three: Operationalize
Introduction to Part Three
Form and Flow Drive Operationalization
The Triggers to Operationalize
Formalizing Organizations
Scaling Up or Out
The Facets of Operationalizing
Chapter 5: Forms for Social Flows
Forms to Help People to Cooperate
Embedding in Your Environment
Evolving a Form
Forms for Social Flow: Conclusion
Chapter 6: Flows and Coherence
Social Protocols
Use Case: Physical and Virtual
Crafting Social Processes
Making Decisions
Coherence for Flows
Use Case: the AMS-IX
Flows and Coherence: Conclusion
Chapter 7: Supporting Technology
Amplifying and Enabling Social Flows
Use Case: Collaboration before Alignment
Mixing Board for Supporting Technologies
Supporting Technology: Conclusion

Part Four: Cultivate-Ongoing Iteration
Chapter 8: Evaluation and Iteration
The Ongoing Cultivation of Flows
Tools for Hacking Flows
Sample Flow Hacks from Practitioners
Coherence through Evaluation and Iteration
Evaluation and Iteration: Conclusion

Afterword: Invitation to Engage in Cultivating Social Flows
About the Authors
About the Publisher

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