Customer Experience in Modern Marketing

Customer Experience in Modern Marketing

by James Seligman


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Customer Experience Management in Modern Marketing is a dynamic approach to the co-creation of value through the relationship. The book, chapter by chapter provides information, examples of how to develop and create a lasting experience for your customers

Product Details

ISBN-13: 9781291057461
Publication date: 07/24/2016
Pages: 170
Product dimensions: 8.27(w) x 11.69(h) x 0.36(d)

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