Customers are King

Customers are King

by Dawn Publishing

NOOK Book(eBook)

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Overview

Customers are King by Dawn Publishing

Customers are King

"Maintaining Customer Relations and Why It is Important!"

Description: A book like this had just been waiting to be written. Here's something almost none of the Internet Marketing courses you will ever find would talk about at all - yet it's something majority of us would only discover after going into business for ourselves.

Customers are King tackles some of the most common issues in doing business - online or offline - and provides a practical guide to handling customer dissatisfaction, refunds, improve your paid subscriptions retention rate, and more. Inspired by real life experience, this life manual to handling your customers is now yours for the taking.

Sneak Peak: Table Of Contents

Good Customer Relationship - Why is it Important? 5
Understanding Your Customers 7
How to Calculate Customer Lifetime Value 9
How to Keep Your Customers Happy? 11
How to Get Your Customers to Say 'Wow!' 13
Proven Methods of Customer Retention 15
The Art of Customer Follow-up 17
Loyalty Marketing Program 19
Promotional Items to Enhance Customer Relations 21
Handling Customer Complaints 23
How to Deal with Difficult Customers 25

Introducing the Seven Deadly Sins of Customer Service 27
Detachment 27
Inhospitality 27
Rudeness 27
Attitude 28
Ignorance 28
Inaccessibility 28
Invalidation 28

Customer Relationship Management Software -The Benefits 29
Choosing a CRM Program 31
Customer Service over the Phone 33

Product Details

BN ID: 2940014330367
Publisher: Dawn Publishing
Publication date: 11/21/2010
Sold by: Barnes & Noble
Format: NOOK Book
File size: 136 KB

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