The Decision Book: Fifty Models for Strategic Thinking

The Decision Book: Fifty Models for Strategic Thinking


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Every day offers moments of decision, from what to eat for lunch to how to settle a dispute with a colleague. Still larger questions loom: How can I motivate my team? How can I work more efficiently? What is the long tail anyway?

Whether you’re a newly minted MBA, a chronic second-guesser, or just someone eager for a new vantage point, The Decision Book presents fifty models for better structuring, and subsequently understanding, life’s steady challenges. Interactive and thought-provoking, this illustrated workbook offers succinct summaries of popular strategies, including the Rubber Band Model for dilemmas with many directions, the Personal Performance Model to test whether to change jobs, and the Black Swan Model to illustrate why experience doesn’t guarantee wisdom. Packed with familiar tools like the Pareto Principle, the Prisoner’s Dilemma, and an unusual exercise inspired by Warren Buffet, The Decision Book is the ideal reference for flexible thinkers.

Product Details

ISBN-13: 9780393079616
Publisher: Norton, W. W. & Company, Inc.
Publication date: 01/30/2012
Pages: 176
Sales rank: 824,791
Product dimensions: 4.60(w) x 7.10(h) x 0.70(d)

About the Author

Mikael Krogerus is a freelance journalist for several German publications, including Der Freitag.

Roman Tschäppeler founded Guzo Communications, a management consulting firm.

Table of Contents

Instructions for use 5

How to Improve Yourself

The Eisenhower matrix: How to work more efficiently 10

The SWOT analysis: How to find the right solution 12

The BCG box: How to evaluate costs and benefits 14

The project portfolio matrix: How to maintain an overview 16

The feedback analysis: How you can learn to evaluate your own work 20

The John Whitmore model: Am I pursuing the right goal? 22

The rubber band model: How to deal with a dilemma 24

The feedback box: Dealing with other people's compliments and criticisms 26

The Yes/No rule: How to make a decision quickly 28

The choice overload: Why you should limit your options 30

The gap-in-the-market model: How to recognize a bankable idea 32

The morphological box and SCAMPER: Why you have to be structured to be creative 34

The gift model: How much to spend on presents 38

Thinking outside the box: How to come up with brilliant ideas 40

The consequences model: Why it is important to make decisions promptly 42

The theory of unconscious thinking: How to make decisions intuitively 44

The Stop Rule: When you should rethink a decision 46

The buyer's decision model: How to buy a car 48

How to Understand Yourself Better

The flow model: What makes you happy? 52

The Johari window: What others know about you 54

The cognitive dissonance model: Why people smoke when they know it's unhealthy 56

The unimaginable model: What do you believe in that you cannot prove? 58

The Uffe Elbæk model: How to get to know yourself 60

The energy model: Are you living in the here and now? 62

The political compass: What political parties stand for 64

The personal performance model: How to recognize whether you should change your job 66

The making-of model: To determine your future, first understand your past 68

The personal potential trap: Why it is better not to expect anything 72

The hard choice model: The four approaches to decision-making 74

Cognitive bias: The four mistakes we make in our thinking 76

The crossroads model: So, what next? 78

How to Understand Others Better

The Rumsfeld matrix: How to analyze risks more effectively 84

The Swiss cheese model: How mistakes happen 88

The Maslow pyramids: What you actually need, what you actually want 92

The Sinus Milieu and Bourdieu models: Where you belong 94

The double-loop learning model: How to learn from your mistakes 98

The Al model: What kind of discussion type are you? 102

The Pareto principle: Why 80 percent of the output is achieved with 20 percent of the input 104

The long-tail model: How the internet is transforming the economy 106

The conflict resolution model: How to resolve a conflict elegantly 108

The black swan model: Why your experiences don't make you any wiser 112

The chasm - the diffusion model: Why everybody had an iPod 114

The black box model: Why faith is replacing knowledge 118

The prisoner's dilemma: When is it worth trusting someone? 120

How to Improve Others

The team model: Is your team up to the job? 126

The Hersey-Blanehard model (situational leadership): How to successfully manage your employees 128

The role-playing model (Belbin & de Bono): How to change your own point of view 132

The result optimization model: Why the printer always breaks down just before a deadline 136

The project management triangle: Why perfection is impossible 138

The Drexler/Sibbet team performance model: How to turn a group into a team 140

The expectations model: What to consider when choosing a partner 144

How will we decide in the future? by Karen Frick 146

Now It's Your Turn

Drawing lesson 152

Model lesson 154

My models 158

Bibliography 169

Thanks 172

Final note 173

The authors 174

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Decision Book: Fifty Models for Strategic Thinking 4.7 out of 5 based on 0 ratings. 3 reviews.
DoranneLongPTMS More than 1 year ago
This is a very helpful book! Just having this book displayed on our coffee table is motivating us to make decisions, and to make better decisions. It helps us to be aware of how we make decisions, and encourages us to try new strategies for ourselves and those we are engaged with. Both the printed words and the illustrations are beneficial. This book has been helpful to our relationship, in my work as a physical therapist, and within our authors' group, especially as we are working to "turn our group into a team." I am being haunted, in a good way, with the quote "Groups move forward only when one of the participants dares to take the first step. As leader, you should be prepared to be the first to make mistakes." (paged 130-131) Thank you for providing the encouragement to keep-on-keeping-on. Doranne Long, PT, MS, author of Your Body Book Guide to Better Body Motion with Less Pain.
Anonymous More than 1 year ago
I got through the first 16 pages and understood the ideas within 10-15 minutes easily! The writing is smooth ---with no nonsense! Yes, as the authors stated, there's food for thought. I can't wait to try out some of the strategies!
RolfDobelli More than 1 year ago
Journalist Mikael Krogerus and communications expert Roman Tschäppeler summarize 50 of the most popular decision-making models that individuals and businesses around the world adopt and use to make significant choices and to think in a strategic way. The authors’ thoughtful little book shows readers how to develop a strategy, how to choose among alternatives and how to make intelligent decisions. Accompanying graphics illustrate each of the models. While a book that summarizes 50 strategies does not cover any one of them in depth, and much of the content is simple synopses of other people’s models, getAbstract endorses this fun, informative little book about conceptualizing and decision making.