Design Transitions: Inspiring Stories. Global Viewpoints. How Design is Changing.

Design Transitions: Inspiring Stories. Global Viewpoints. How Design is Changing.

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Overview

Design Transitions: Inspiring Stories. Global Viewpoints. How Design is Changing. by Joyce Yee, Emma Jefferies, Lauren Tan


Discover where design practice is today – and where it will take us in the future.
Design Transitions presents 42 unique and insightful stories of how design is changing around the world. Twelve countries are represented from the perspectives of three different communities: design agencies, organizations embedding design; and design academics.

Our journey has taken us across the globe in search of the most innovative design practitioners, and their answers to the question 'How are design practices changing?' From small practices to vast corporations, the renowned to the lesser known: these are the stories of people working at the fringes of the traditional disciplines of design. They have opened up their design worlds to reveal the methods, tools and thinking behind their inspirational work. Some of the organizations and individuals featured includes: Droog, BERG, Fjord, thinkpublic, FutureGov, Hakuhodo Innovation Lab, DesignThinkers Group, INSITUM, Optimal Usability, frog Asia, Ziba, Banny Banerjee, Ezio Manzini, Carlos Teixeira and Adam Greenfield.

Design Transitions is divided into three sections:

Section I: Changing Practices features 25 stories from design practices in a range of disciplines.

Section II: New Territories features five organizations introducing and embedding design approaches into their core practice and operations.

Section III: Viewpoints features 12 interviews with leading design academics, offering additional insights and a critical perspective on the key themes that have emerged from our case studies and interviews.

Product Details

ISBN-13: 9789063693213
Publisher: BIS Publishers
Publication date: 11/05/2013
Pages: 240
Product dimensions: 6.90(w) x 9.40(h) x 0.70(d)

About the Author


Joyce Yee: Joyce is Programme Leader for the BA (Hons) Interactive Media Design at Northumbria University. Formally trained in Visual Communication, she has over 10 years working experience in wide range of environments: academic (teaching at BA and MA level in the UK and in Malaysia), professional (commercial graphic & new media design), cultural (United Kingdom & South East Asian), and organisational (working with commercial & non-profit organisations).

Table of Contents


introduction
Preface
Crowdsourcing
introduction by John
Heskett
Story mapping

transition stories
inter-connected eco-system
leapfrogging innovation
building capacity
brand driven innovation
patients as partners
understanding to value
unknown unknowns
translation
networks
social collaboration
safe spaces
understanding people
facilitation
leapfrogging innovation
building capacity
brand driven innovation
patients as partners
understanding to value
unknown unknowns
translation
networks
social collaboration
safe spaces
understanding people
delivering real value

viewpoints
interdisicplinary
cross-fertilization of
disciplines
fluidity of opportunities
role of designers
design & emotion
cross-fertilization of
disciplines
emerging markets
role of design

insights
Where is design heading?
Discussions on some key
trends observed

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