Do Less Better teaches leaders how to recognize the complexity and inefficiencies within their businesses and reveals how they can simplify and streamline through specialization and sacrifice. According to Bell, a company's willingness to focus on a particular vision or identity ensures viability and strengthens its competitive edge.
|Publisher:||Palgrave Macmillan US|
|Edition description:||1st ed. 2014|
|Product dimensions:||6.10(w) x 9.25(h) x (d)|
About the Author
John Bell is a retired consumer packaged goods CEO and global strategy consultant to some of the world's most respected blue-chip organizations. A prolific writer, John's musings on strategy, leadership, and branding have appeared in various marketing journals and publications such as Fortune and Forbes. He has served as a director of several private, public, and not-for-profit organizations.
Table of ContentsIntroduction 1. Accept the Short-term Pain 2. Your Leadership Reality Check 3. The Steel and Steal of Strategic Sacrifice 4. Urgency for Action 5. Think like an Entrepreneur 6. KISS is not a Rock Band 7. Bastions of Branding 8. Fewer, Better People 9. Regrets… I've had a Few References
Most Helpful Customer Reviews
Do Less Better: The Power of Strategic Sacrifice in a Complex World based on 0 ratings. 3 reviews.
" If you enjoyed Malcolm Gladwell's book... OUTLIERS...then you must read John Bell's Do Less Better. I wish I had read it before starting my Life's Journey... I would have progressed further, faster,with fewer mistakes and adversaries, and with happier, motivated Stakeholders around me for support. A powerful lesson in life !" Hugo Powell, Former CEO of Interbrew, now Anheuser-Busch Inbev.
I am considered a “serial entrepreneur” by many of my friends, and although successful in the main, during my long career I have had my fair share of good and bad business experiences. I tend to be skeptical of "self-help" executive primers, however when a good friend recommended John Bell’s "Do Less Better", I was pleasantly surprised to find that the book elicited quite a few "V8 moments" for me. Bell outlines many of the challenges faced by those who are starting, managing and/or growing a business, and in highlighting the mistakes commonly made by well-intentioned decision-makers, points out many the pit-falls and suggests ways in which to obviate them. Among the many helpful nuggets of information you will find: How to avoid the trap of the “little darlings”; an explanation of the difference between “strategy" and “tactics” and why the terms are so often confused and conflated; how proliferation of corporate brand names into unrelated categories can weaken the core promise of the brand; and why occasional sacrifices must be made for the overall corporate good. Though Bell draws the bulk of his experience and case studies from major retailers and manufacturers in the consumer world, the lessons he shares therein are equally applicable to all companies: whether hi-tech start-ups, small-scale mom-&-pop operations, or firms attempting to break into an established marketplace. My only criticism of the book is that it was not published sooner – that is, at the beginning of my career, rather than the end. I believe it would have saved me a lot of heart ache, time and money!
This book resonates with me 100%. As a person who has spent over a decade working within family-owned, entrepreneurial businesses, I have experienced the do more of more mentality. The end result was always the same ... frazzled staff members who were exhausted of always chasing the next big idea. In the book John Bell provides a road map for leaders who are willing to make the tough decisions and commit to strategy, not just pay lip service. I enjoyed the mix of war stories from his days in the CEO office, and relevant examples from today's vastly different business world. It highlights that the Do Less Better strategy, stands the test of time and crosses generational shifts in the business world. Thanks to the helpful summaries at the conclusion of each chapter, I'll have a quick and easy reference on my desk.