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Taking the fear out of writing your business project, this book helps you understand and carry out each step of the research process. With detailed, friendly and engaging support it takes you from the very beginning to the very end.
- Chapters are structured around FAQs such as ‘How to choose a research question?’, ‘How do I go about a literature review?’ guiding you towards a full understanding of the research process
- Workbook tasks help you shape your thoughts on each topic, enabling you to decide your own research question and how you will research it
- The importance of various ideas is clearly signposted, helping you prioritise your time according to your needs and goals.
Templates and checklists from the book are also available for download at the Doing Your Business Research Project companion website at study.sagepub.com/beech
This interactive guide is ideal for all Business and Management students about to complete a research project or dissertation.
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About the Author
John Beech MA MBA Ph D FRSA is an academic researcher and lecturer specialising in Sport Management Event Management and Tourism Management, at the University of Coventry.
Table of Contents
Section 1 What is ResearchChapter 1 IntroductionSection 2 Beginning your researchChapter 2 The basic ideaChapter 3 Managing the Research ProjectChapter 4 Choosing the research topicChapter 5 Defining your research perspectivesSection 3 Producing Your ProjectChapter 6 Doing your literature reviewChapter 7 Methodology into PracticeChapter 8 MethodsSection 4 Analysing your results and writing upChapter 9 Analysis and SynthesisChapter 10 Writing UpSection 5 ConclusionChapter 11 Some Final ThoughtsBibliography