A blue-collar truck driver who has been handed his walking papers finds financial assistance coming from the most unlikely of places in director Loki Mulholland's stinging small town satire. Adam Pendon (Larry Bagby) is a steel mill truck driver who earns a modest living for himself and his family. When the mill closes without notice and Adam is suddenly rendered unemployed, worries about how he will feed his wife and children soon begin to consume his every thought. Help soon arrives however in the form of slick, well-dressed salesman Mark Fuller (Lincoln Hoppe). A ceaselessly confident representative of Believe Industries, Mark quickly draws Adam into a surreal world of multi-level marketing that could hold the key to solving all of his financial woes.