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More and more Canadians are turning to discount brokers as a low-cost alternative to having professionals manage their money, making the discount brokerage industry one of the fastest-growing segments of the investment world.
On-line investing is cheap and easy, an dyou can set up an account with most discount brokers with just a few dollars. But thousands of Canadians with accounts at discounters have no idea on how to make them work effectively. E-Investing How to Choose and Use a Discount Broker is your manual for on-line investing.
- Rates the strengths and weaknesses of all the discount brokers in Canada, including cost and service comparisons, and ease of use of discounters' websites.
- Features a questionnaire to help you decide if a discounter is right for you.
- Explains how to do business with a discounter, whether it's face-to-face, on the telephone, or via the Internet.
- Gives step-by-step instructions on how to set up an account and how to get on-line.
- Walks you through sample trades step-by-step with dialogues and questions to guide you.
- Lists dozens of websites indispensable to the do-it-yourself investor.
- Explains how to access tools and resources that allow you to track daily market developments; get quotes, charts, and stock prices; and do research on mutual funds and stocks.
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About the Author
Rob Carrick (Ottawa, Canada) is a personal finance columnist for Canada's national newspaper, The Globe and Mail. Guy Anderson (Toronto, Canada) is a trader with Scotia Discount Brokerage.
Table of Contents
Commissions and Fees.
Buying Stocks Through a Discounter.
Buying Mutual Funds Through a Discount Broker.
Buying Bonds Through a Discount Broker.
Bells and Whistles.
On-line Learning and Research.
Conclusion: The Future of Discounters.
What People are Saying About This
"A thorough and readable guide to Canadian discount brokerage. It's a must-have resource for all clients and potential clients of discount brokerage firms, no matter if you're already on-line or you still trade over the phone."
— Patrick McKeough, Portfolio Manager, Newsletter Publisher, and Author of the bestseller, Riding the Bull: How You Can Profit in the 1990s Stock Market Boom
"The authors have put together an outstanding primer on discount brokerage. Certainly, this is one of the hottest areas in today's investment world. This book is the perfect first step in helping you determine if discount brokerage is for you and ultimately which companies offer the best services."
— Stephen Kangas, CA, CFA, Vice President & Managing Director, TD Asset Management Inc., and Co-author of Smart Funds 2000
"Some excellent insight on how to effectively use the services of a discount broker."
— Mike Bastian, President & CEO, Royal Bank Action Direct Inc.
"There's an unwritten rule that if you need to ask basic questions about trading, then you shouldn't be using a discount broker. This book cuts through the fog and tells you to trade stocks and, more importantly, how to inform and educate yourself."
— Ellen Roseman, Business Columnist, The Toronto Star