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E Myth Mastery: The Seven Essential Disciplines for Building a World Class Company
     

E Myth Mastery: The Seven Essential Disciplines for Building a World Class Company

4.0 6
by Michael E. Gerber
 

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Michael E. Gerber, the world's leading small business guru and bestselling author of the phenomenally successful The E-Myth Revisited, presents the next big step in entrepreneurial management and leadership with E-Myth Mastery. This audiobook presents a practical, real-world program that can be implemented in real-time in your business.

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Overview

Michael E. Gerber, the world's leading small business guru and bestselling author of the phenomenally successful The E-Myth Revisited, presents the next big step in entrepreneurial management and leadership with E-Myth Mastery. This audiobook presents a practical, real-world program that can be implemented in real-time in your business.

Gerber shows that most businesses fail because of a crisis of vision that creates an inevitable cloud of misdirected activity. Presenting practical exercises to help small business owners recover their vision and passion, he clears a path for getting back to the basic disciplines for business success.The E-Myth credo — Don't work IN your business, work ON it — is spelled out here in the seven essential disciplines followed by every leader of a world-class enterprise. Each discipline provides the leadership keys for unlocking success in the critical areas of business development:

• Leadership • Marketing • Finance • Money • Management • Client Fulfillment • Lead Conversion • Lead Generation

E-Myth Mastery is the ultimate business development program that will help you recover your passion and turn your company into a world-class operation — a turn-key machine for the money and satisfaction that only a successful entrepreneur can enjoy. Get started today!

Product Details

ISBN-13:
9780060759247
Publisher:
HarperCollins Publishers
Publication date:
12/28/2004
Edition description:
Abridged, 5 CDs, 6 hours
Product dimensions:
5.20(w) x 5.70(h) x 0.80(d)

Meet the Author

Michael E. Gerber is a true legend of entrepreneurship.  INC. magazine called him "the World's #1 Small Business Guru."  He is the Co-Founder and Chairman of Michael E. Gerber Companies—a group of highly unique enterprises dedicated to creating world-class start-ups and entrepreneurs in every industry and economy—a company that transforms the way small business owners grow their companies and which has evolved into an empire over its history of nearly three decades.

Michael E. Gerber is a true legend of entrepreneurship.  INC. magazine called him "the World's #1 Small Business Guru."  He is the Co-Founder and Chairman of Michael E. Gerber Companies—a group of highly unique enterprises dedicated to creating world-class start-ups and entrepreneurs in every industry and economy—a company that transforms the way small business owners grow their companies and which has evolved into an empire over its history of nearly three decades.

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E Myth Mastery 4 out of 5 based on 0 ratings. 6 reviews.
Anonymous More than 1 year ago
Anonymous More than 1 year ago
Anonymous More than 1 year ago
Guest More than 1 year ago
This book is about the primary disciplines in a world class company, not about the personal habits of effective leaders (see Covey for that). Part teaching, part workbook, it draws on decades of reflection since e-myth was first published. I found Gerber's examples insightful and inspiring, especially the section on Passion, Purpose, and Practice. Gerber brilliantly uses the parallel of his 3-hour saxophone practices to illustrate the true ¿practice¿ of entrepreneurship. In addition, the story of the struggles and triumphs in the early years of e-myth cannot help but instill respect for financial controls and admiration for the Gerber¿s personal integrity.
Guest More than 1 year ago
This was so annoying to listen to which was very dissapointing because I loved his first E-Myth Revisited which I highly recommend reading. He reads with WAY to much enthusiasm which gets very old after hour 2 and even when he's reading a sentance like, 'I took Sara by the hand and we sat down and just stared at the ground for a minute, in silence.' That would be read like it's the climax of the book with so much energy it's rediculous. He also uses 'Sara's' first name over and over while he talks to her. How often to you adress someone by their first name during a long conversation with them? Every sentence includes her name and you feel like that's all you hear, example, 'I know what you're feeling, Sara. Sara, you need to look at you company like this, Sara.' That would be awkward when really having a conversation. THE BEST THING YOU CAN DO IS READ OR LISTEN TO STEVEN COVEY'S 7-HABITS OF HIGHLY EFFECTIVE PEOPLE INSTEAD OF THIS BOOK. I think this was Gerber's attempt at his own version of one of the most successful business books of all time, but he doesn't come close. Notice how he even has '7 essential skills' in the title. What's significant about 7? Nothing, just that it's been a great book by Covey. Get Covey's book in combo with Gerber's E-Myth Revisited. That is a very good and powerful combination for biz success.
Guest More than 1 year ago
I really thought this book helped me out with starting my own business. Another book I thought was very good in helping me succeed was 'The Wal-Mart Way' by Don Soderquist.