Economics in a Business Context

Economics in a Business Context

Paperback(3RD)

$56.99

Product Details

ISBN-13: 9781861524003
Publisher: Cengage Learning EMEA Higher Education
Publication date: 12/09/1999
Series: Itbp Textbooks Series
Edition description: 3RD
Pages: 352
Product dimensions: 7.46(w) x 9.62(h) x 0.66(d)

About the Author

Colin Haslam is Professor of Accounting and Business Strategy and Associate Director of the School of Management at Royal Holloway College, University of London. His research interests employ accounting analysis to investigate the possibilities and limitations and business strategy in the mature advanced economies.

Alan Neale is Senior Research Fellow at the East London Business School, University of East London. Apart from his research interest in labour market economics and low pay, he is also undertaking work on the nature of sustainable development and its implications for industrial policy.

Sukhdev Johal is a lecturer in Accounting in the School of Management at Royal Holloway College, University of London. His research interests include developing a value added accounting analysis of macro-economic circuits of production and consumption and a sectorial examination of tertiary education and retailing.

Table of Contents

1. Markets, Marketing and Cost Recovery. 2. Resource Management and Cost Reduction. 3. Accounting for Profit, Value Added and Cash. 4. Strategic Management and Competitive Advantage. 5. Performance Evaluation. 6. The Changing Structural Environment. 7. The Political Environment. 8. The Financial Environment. 9. The International Environment. 10. The Natural Environment.

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