Educating the Consumer-citizen: A History of the Marriage of Schools, Advertising, and Media

Educating the Consumer-citizen: A History of the Marriage of Schools, Advertising, and Media

by Joel Spring

Hardcover

$130.00
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Product Details

ISBN-13: 9780805842739
Publisher: Taylor & Francis
Publication date: 04/01/2003
Series: Sociocultural, Political, and Historical Studies in Education Series
Pages: 267
Product dimensions: 6.00(w) x 9.00(h) x 0.75(d)
Lexile: 1490L (what's this?)

Table of Contents

Contents: Preface. Horace Mann Meets the Wizard of Oz. Liberation With Jell-O and Wonder Bread: Educating the New Woman. Cowboys and Jocks: Visions of Manliness. Comodification of Leisure and Cultural Control: Schools, Movies, and Radio. The American Way and the Manufacturing of Consent. Participating in the American Dream. Sonya's Choice: Fast-Food Education.

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