ISBN-10:
1111830002
ISBN-13:
9781111830007
Pub. Date:
01/01/2012
Publisher:
Cengage Learning
Elements of Culture: An Applied Perspective

Elements of Culture: An Applied Perspective

by Susan Andreatta, Gary Ferraro

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Overview

Elements of Culture: An Applied Perspective

Written by the experienced author team of Susan Andreatta and Gary Ferraro, ELEMENTS OF CULTURE: AN APPLIED PERSPECTIVE is a concise new text for the cultural anthropology course. It covers all the major topics in a traditional course in twelve brief chapters that allow readers to access the main concepts quickly. The book's streamlined content, pedagogy, and real-world applications focus readers on global current events and issues that illustrate the usefulness of anthropology in careers and in solving societal problems. The brief format allows instructors the flexibility to assign additional readings, including ethnographic case studies or selections from CourseReader's online "Editor's Choice" list of original applied anthropology articles.

Product Details

ISBN-13: 9781111830007
Publisher: Cengage Learning
Publication date: 01/01/2012
Edition description: New Edition
Pages: 400
Sales rank: 717,465
Product dimensions: 6.30(w) x 9.00(h) x 0.80(d)

About the Author

Susan Andreatta is a past president of the Society for Applied Anthropology. Her theoretical background lies in political economy and political ecology as applied to the environment and health. As an applied anthropologist, Andreatta conducts field research in the areas of tourism, migration, resettlement, health and nutrition, sustainable farming and fishing, and the marketing of fresh local produce and seafood.


Gary Ferraro is an applied anthropologist who conducted research for extended periods of time in Kenya and Swaziland. He has served as a consultant/cross-cultural trainer for large organizations (USAID, the Peace Corps, the World Bank) and large international corporations such as IBM and G.E. Plastics. He currently works with businesses to help them cope with cultural differences at home and abroad.

Table of Contents

1. What Is Anthropology? 2. The Concept of Culture. 3. Applied Anthropology. 4. Anthropological Theory and Methods. 5. Language and Communication. 6. Subsistence Patterns, Environment, and Economics. 7. Kinship, Marriage, and the Family. 8. Sex, Gender, and Sexuality. 9. Political Organization and Social Control. 10. Supernatural Beliefs. 11. Art. 12. The Modern World Order, Global Challenges, and the Role of the Anthropologist.

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