Anyone engaged in the rapidly emerging science of marketing of energy as a commodity will benefit from Energy Marketing Handbook. In this comprehensive volume, energy specialist Denise Warkentin details open markets, wholesale and retail wheeling, the alignment of the electric power industry with the natural gas industry, and offers ways to manage risk in the market. A chronological history of the evolution of deregulation is presented, and the major components of the Federal Energy Regulatory Commission's adoption of Orders 888 and 889 are highlighted. An extensive reference section defines the special terms related to energy as a commodity and lists acronyms and trade groups involved. Readers will learn what energy marketing is and how it differs from both power marketing and brokering and holy alliances and marketing relationships have emerged within the electric power industry.