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Cengage Learning
Entrepreneurial New Ventures / Edition 1

Entrepreneurial New Ventures / Edition 1


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Entrepreneurial New Ventures / Edition 1

This book is for individuals who want the success and satisfaction of owning, organizing, and managing their own business or enterprise. To do this, an individual needs dedication, hard work, capital, and knowledge. The key tool to entrepreneurial success is a sound business plan. This book focuses on developing a plan that is realistic, practical, and aimed for success.

Product Details

ISBN-13: 9780873938914
Publisher: Cengage Learning
Publication date: 03/28/2001
Edition description: Older Edition
Pages: 492
Product dimensions: 8.43(w) x 10.88(h) x 1.08(d)

About the Author

Dr. Corman is Professor of Management, Emeritus at the Frank Sawyer School of Management at Suffolk University in Boston. At Suffolk he served as a Professor of Management, Director of the Full-time MBA Program, Chair of the Management Department, Chair of the AACSB Accreditation Committee and Director of the Small Business Institute. He has written many case studies, a number of textbooks and many refereed journal articles. He has consulted for many small businesses and written many business plans. Currently he is active in the Small Business Institute and consults to non profit organizations through the Executive Service Corps. Dr. Corman holds an AB from Brandeis University, an MBA from the Wharton School and a Ph.D. from the University of Pennsylvania

Table of Contents

PART I: SELECTING THE NEW VENTURE. 1. Entrepreneurship and Defining the New Venture. 2. Global Opportunities and Assistance. 3. New Venture Ownership Options. 4. New Venture Classification and Legal Form of Ownership. 5. The Legal Environment and Social Responsibility. PART II: THE NEW VENTURE BUSINESS PLAN. 6. The Business Planning Steps. 7. The Strategic Plan. 8. The Marketing Plan. 9. The Location and Layout Plan. 10. The Operations Plan. 11. The Human Resources Plan. PART III: NEW VENTURES CONTROL AND FINANCING. 12. Controlling Assets, Risks and Computer Applications. 13. Accounting and Taxation. 14. The Financial Plan. 15. Financial Control and Analysis. Appendix A. The Business Plan. Appendix B. Developing and Finalizing Your Computerized Business Plan.

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