Pub. Date:
Palgrave Macmillan
Entrepreneurship and Small Business: Start-up, Growth and Maturity / Edition 3

Entrepreneurship and Small Business: Start-up, Growth and Maturity / Edition 3

by Paul Burns
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Product Details

ISBN-13: 9780230247802
Publisher: Palgrave Macmillan
Publication date: 11/15/2010
Edition description: Third Edition
Pages: 512
Product dimensions: 8.50(w) x 10.80(h) x 0.90(d)

About the Author

Paul Burns recently retired from his position as Professor of Entrepreneurship and former Dean of the University of Bedfordshire Business School, UK. He has previously held posts as Professor of Small Business Development at Cranfield School of Management, UK, having joined it from Warwick University Business School, UK. Over his forty-year career, he has been an academic, an accountant and an entrepreneur, giving him unrivalled academic and practical insight into entrepreneurial practice.

Table of Contents

PART I: ENTREPRENEURSHIP .- 1. Entrepreneurship: The Social and Business Revolution.- 2. The Economics of Entrepreneurship and Public Policy.- 3. The Entrepreneurial Character.- 4. Discovering a Business Idea.- 5. Researching and Evaluating the Business Idea.- PART II: START-UP.- 6. Start-up: Developing Your Business Model.- 7. Adding Values to the Business Model.- 8. Launching the Business.- 9. Legal Foundations.- 10. Operations and Risk.- 11. Financial Management.- PART III: GROWTH.- 12. Growth: Building the Foundations.- 13. Strategies for Growth.- 14. Financing the Business.- 15. From Business Model to Business Plan.- PART IV: MATURITY.- 16. Maturity: Success and Failure.- 17. Family Business.- 18. From Entrepreneur to Entrepreneurial Leader.- 19. Corporate Entrepreneurship.

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