In a world of stiffening competition, business strategy is more crucial than ever. Yet most organizations struggle in this areanot with formulating strategy but with executing it, or putting their strategy into action. Owing to execution failures, companies realize just a fraction of the financial performance promised in their strategic plans.
It doesn't have to be that way, maintain Robert Kaplan and David Norton in The Execution Premium . Building on their breakthrough works on strategy-focused organizations, the authors describe a multistage system that enables you to gain measurable benefits from your carefully formulated business strategy. This book shows you how to:
Develop an effective strategy with tools such as SWOT analysis, vision formulation, and strategic change agendas
Plan execution of the strategy through portfolios of strategic initiatives linked to strategy maps and Balanced Scorecards
Put your strategy into action by integrating operational tools such as process dashboards, rolling forecasts, and activity-based costing
Test and update your strategy using carefully designed management meetings to review operational and strategic data
Drawing on extensive research and detailed case studies from a broad array of industries, The Execution Premium presents a systematic and proven framework for achieving the financial results promised by your strategy.
|Publisher:||Harvard Business Review Press|
|Product dimensions:||6.30(w) x 9.20(h) x 1.40(d)|
About the Author
David P. Norton is a founder and director of the Palladium Group, a consultancy focusing on strategy execution, and is codeveloper of the Balanced Scorecard.
Table of Contents
Develop the Strategy 35
Plan the Strategy 69
Strategic Initiatives: Launching the Strategy into Motion 103
Aligning Organizational Units and Employees 125
Plan Operations: Align Process Improvement Programs 157
Plan Operations: Sales Forecasts, Resource Capacity, and Dynamic Budgets 185
Operational and Strategy Review Meetings 221
Meetings to Test and Adapt the Strategy 251
The Office of Strategy Management 281
About the Authors 319