The "new normal" in international business consists of new opportunities in markets that are rapidly growing and engaging the developed world through technology and social media. Emerging and frontier markets are becoming more attractive in cultivating the next generation of labor force and scholars in order to participate in economic advancement and multinational market entry worldwide.
Advanced economies are taking notice of building economic capacity through social media. They are also actively participating in the creation of new, innovative approaches to market entry. Alas, the world has truly become global---entertainment, education, cultural exploration, language,
Faceconomics presents an avenue to be explored in the twenty-fi rst century. It refl ects how economies of scale can be multiplied and technology can lift societies worldwide. Face the new business normal and face the world of Faceconomics.
Most Helpful Customer Reviews
Traditionally, analysts have assumed that victory goes to the side with the better or larger force; in the Information Age, the outcome is also influenced by who has the better story. When I first met Al Mina, he was a member of an American development agency, who enthusiastically arranged trade seminars in Romania. I believe he is utilizing the same enthusiasm to coin and define the new word "faceconomics", in which the international dimension of social networking has become a very important and relevant force. He sure knows how to tell a compelling story!!! Ambassador Pieter A Swanepoel South African Ambassador to Romania