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By Stephen C. Lundin Ediciones Urano
Copyright © 2004Stephen C. Lundin
All right reserved.
Chapter One Fish! is an incredible story that John Christensen first caught on film. He and his company, ChartHouse, produced an amazing video on the world famous Pike Place Fish market in Seattle. I have been showing this video at every one of my seminars to illustrate what happens when you create Gung Ho! employees - you ignite your workforce and create Raving Fans.
Now Stephen Lundin, and long-term colleague of mine Harry Paul, have teamed up with John to bring the Fish! story to print. In whatever media it appears, it's a fabulous love story. As the book suggests, "When we choose to love the work we do, we can catch our limit of happiness, meaning, and fulfillment every day."
How important is that? Incredibly important, especially when you consider that people spend about 75 percent of their adult wake time doing work-related activities - getting ready for work, traveling to work, working, contemplating work, and decompressing after work. If we spend that much time in that part of our lives, we ought to enjoy it and be energized by it. And yet, too many people are trading time on the job to satisfy needs elsewhere; "Thank God It's Friday" is still a way of life for many people.
Those days can stop now - if you read Fish!, share it with everyone with whom you work, and implement the four secrets and suggestedstrategies that Lundin, Paul, and Christensen give you. I guarantee that every manager will benefit from Fish!, because it will not only increase employee retention, it will motivate people to take pride in what they do. People like to work in an environment that is fun, energizing, and where they can make a difference. The Fish! philosophy will also benefit every employee, because it prevents burnout and will keep you excited about what you do.
As you can tell, I'm excited about Fish! I think this is a marvelous book. The story of the world famous Pike Place Fish market is fantastic. But this book is not just about selling fish; it's a love story that can happen in your organization, too.
Excerpted from Fish! by Stephen C. Lundin Copyright © 2004 by Stephen C. Lundin. Excerpted by permission.
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