This book outlines digital discipleship principles for building an online community and provides practical instruction for how to do it no matter how big or small a local church may be.
There are more than 2.3 billion professing Christians in the world and more and more new churches launching globally, yet statistics show that in-person church attendance is declining or plateauing in every nation. Although social technology has been around for more than two decades, church leaders have long bristled at the idea of church online, ranking it as the last concern on their minds in Barna's 2020 state of the church report published February 3, 2020. And then, three weeks later, COVID-19 closed the doors of every church on earth and suddenly forced them entirely online.
Nona Jones, a globally acclaimed thought leader on leveraging technology for ministry, had been leading a movement and sounding the alarm for several years to make digital discipleship a central part of every church’s ministry approach. In From Social Media to Social Ministry, she outlines her digital discipleship principles and provides practical instruction for how to do it no matter how big or small a local church may be. There are plenty of books to help churches build a social media strategy, but this is the first book of its kind that goes beyond digital marketing to digital ministry.
Readers will leave this book with:
- Clarity on what discipleship truly is
- The data that underscores the urgency for digital discipleship
- Understanding of the resources required to do it well
- A step-by-step guide on how to implement digital discipleship into ministry plans
- Knowledge of the differences among and purposes of the most popular social platforms, as well as the tools best positioned for digital ministry
Related collections and offers
|Sold by:||HarperCollins Publishing|
|File size:||421 KB|
About the Author
Nona Jones is an international speaker, preacher, author, and the head of global faith-based partnerships at Facebook. Previously, Nona held executive leadership roles across the private, public, and nonprofit sectors. A graduate of the Presidential Leadership Scholars Program, Nona was named one of Essence magazine’s Under 40 Women to Watch. Nona and her husband lead a church together in Gainesville, Florida. You can follow Nona at www.nonajones.com.
Table of Contents
Introduction: The Moment Everything Changed xiii
Part 1 The Why
1 Numbers Don't Lie 1
2 Returning to Discipleship 17
3 Social Media Primer 35
4 Why Facebook? 51
Part 2 The What
5 Anatomy of a Facebook Campus 65
6 Planning Your Facebook Campus 81
7 Building Your Facebook Campus 95
Part 3 The How
8 Launching Your Facebook Campus 111
9 Leading Your Facebook Campus 127
10 Growing Your Facebook Campus 139
For the Kingdom: Final Thoughts 149
About the Author 155