From Those Wonderful Folks Who Gave You Pearl Harbor: Front-Line Dispatches from the Advertising War

From Those Wonderful Folks Who Gave You Pearl Harbor: Front-Line Dispatches from the Advertising War

by Jerry Della Femina

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Product Details

ISBN-13: 9781451609905
Publisher: Simon & Schuster
Publication date: 07/20/2010
Pages: 270
Sales rank: 527,214
Product dimensions: 5.00(w) x 7.70(h) x 0.70(d)

About the Author

Jerry Della Femina has worked in the advertising industry for over fifty years, and he was an adviser on the first season of the hit television show Mad Men.

Charles Sopkin (d. 1994), an author, book editor, and publisher, wrote the books Seven Glorious Days, Seven Fun-Filled Nights and Money Talks!

A veteran of stage and screen, Peter Berkrot's career spans four decades, and his voice can be heard on television, radio, video games, and documentaries. He has been nominated for an Audie Award and has received a number of AudioFile Earphones Awards and starred reviews.

Table of Contents

Introduction 1

1 Nazis Don't Take Away Accounts 10

2 Who Killed Speedy Alka-Seltzer? 26

3 Fear, Son of Fear, and Fear Meets Abbott and Costello 46

4 Give Me Your Drunks, Your Weirdos … 70

5 Dancing in the Dark 88

6 The Creative Life 110

7 The Jolly Green Giant and Other Stories 134

8 Fights Headaches Three Ways 154

9 Fights Headaches Four Ways 172

10 Censorship 190

11 Rumors and Pitches 210

12 Profiles in Warm and Humane Courage 228

13 The Most Fun You Can Have With Your Clothes On 260

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