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Fundamentals of Product Design
     

Fundamentals of Product Design

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by Richard Morris
 

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Product Design can be a challenging field of study because the discipline touches on so many subject areas such as materials, manufacturing, idea generation, CAD, engineering functions, art, market research and product types. 

By exploring a variety of key areas, The Fundamentals of Product Design provides an integrated and cohesive view of the

Overview

Product Design can be a challenging field of study because the discipline touches on so many subject areas such as materials, manufacturing, idea generation, CAD, engineering functions, art, market research and product types. 

By exploring a variety of key areas, The Fundamentals of Product Design provides an integrated and cohesive view of the product design process and offers pointers about what factors to consider and where your next steps might take you at each stage of the process. 

The Fundamentals of Product Design can be used as both a reference text and useful guide. Each chapter is packed with examples of work from talented designers around the globe, which help illustrate points in the text and will fuel and inspire your own creativity.

Other titles in AVA's Product Design series include: Idea Searching, Material Thoughts and Visual Conversations.  

Product Details

ISBN-13:
9782940373178
Publisher:
Bloomsbury Academic
Publication date:
04/28/2009
Series:
Fundamentals Series
Edition description:
New Edition
Pages:
184
Product dimensions:
7.89(w) x 9.10(h) x 0.61(d)

Meet the Author

Richard Morris is the course leader for the four product design based degree programmes at the University of Brighton, UK and leads the Brighton Creativity Centre, UK.

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Fundamentals of Product Design 5 out of 5 based on 0 ratings. 1 reviews.
Anonymous More than 1 year ago
I've found this book very interesting and useful, and it provides a good introduction to the discipline of product design. Since design has its roots in creativity and functionality, and it's heavily affected by contemporary trends, I particularly appreciated the multifaceted approach the author has decided to use. The design development is explained very clearly, along with the production process and the importance of knowledge of the market place. Not only is the book richly and beautifully illustrated, it also gives numerous examples of successful product designs, various case studies and useful ideas to help you develop your own design style. It's very interesting to learn and understand the work behind such brilliant design ideas. This book helps you discover how designers have to weave together a product which is the sum of various marketing analyses, psychological factors, beauty and practical and statutory requirements. It's also a very serious task, as this industry moves so quickly, the designer needs to get the product right the first time around. A professional has to be able to constantly generate new ideas for any kind of project, relying only on his power of imagination, which is definitely something very challenging. I strongly suggest this book to anybody interested in design and to who's curious about the process behind the look of our everyday products and objects, as this is the perfect introduction to product design.