|Publisher:||Ecademy Press Ltd|
|Product dimensions:||6.12(w) x 9.25(h) x 0.50(d)|
About the Author
Read an Excerpt
Foreword by Gyles Brandreth
Charles de Gaulle, Nelson Mandela, Bill Clinton, Margaret Thatcher, Tony Blair, David Cameron, Elizabeth II, George Best, Stanley Matthews, Michael Jackson, Stanley Jackson - I am proud to say that I have known them all. And, without a doubt, the one with the best stories is Stanley Jackson.
I launched myself on the professional public speaking circuit in 1966, during my ‘gap year’ between school and university. I was in America and found myself addressing an audience of schoolgirls and nuns in Baltimore. It did not go terribly well. Since then I have spoken around the world - from the Kremlin to the Albert Hall - to audiences as varied as the sober-suited senior executives of Coca-Cola and 15,000 vocal members of the Women’s Institute. (I shared a platform with Tony Blair on that occasion. It is not a day either of us is likely to forget).
As a speaker, I have known the best of times and the worst of times: heartwarming standing ovations on the one hand, and the chairman of the event dying on stage as I was delivering my best joke on the other (“with Brandreth they die laughing”). I have spoken at charity gigs at Buckingham Palace, addressed the House of Commons when it was full, hosted the British Funeral Directors Awards (the first prize was for “thinking outside the box” - seriously) ... The point is: in forty-five years in the business, I have seen it all, I have done it all, I know it all - or so I thought.
How wrong can you be, Brandreth? Stanley Jackson’s glorious book is a revelation: a wonderful mixture of ripe anecdotes and sage advice that has opened my eyes to the reality of life on the celebrity circuit. This book is an entertainment and an education. It is a volume for anyone interested in the bizarre phenomenon of the “celebrity” (from the world-famous to the barelyknown) who is paid to appear in public; how it happens, how it can work well, how it can go wrong, and why it isn’t as easy as it looks or as simple as it seems.
Stanley Jackson is a hugely experienced master of his trade and here he shares the secrets of his successes (and his failures!) and does so in a way that is as engaging as it is illuminating.
Your Majesty, Your Royal Highness, My Lords, Ladies and Gentlemen, accustomed as I am to public speaking, this is a book about my business that is full of things I never knew. It is a book that manages to do two seemingly impossible things at the same time: it spills the beans and lifts the spirits. Enjoy!
Table of ContentsChapter 1
Caught in or Courting The Spotlight?
The View from Thayer Street
Life Chances and the Nearly Man
Origin of Stories
Pivotal Role Of Media In Creating Celebrity
George Best & Stanley Matthews as Superstars
Three Working Class Lads
It’s A lottery
Entertaining Our Troops
Working In the Corporate Market:
Some elementary facts
Still Nervous After All These Years
Calculating Market Values
The World’s Nicest Man
Celebrities At Work
More Examples of Celebrities at Work
Whither the cult of Celebrity?
About the Author