Do you remember the topic of the last speech you heard? If not, you're not alone. In fact, studies show that audiences remember only 10% to 30% of speech or presentation content. Given those bleak statistics, why do we give speeches at all? We give them, says communications expert Nick Morgan, because they remain the most powerful way of connecting with audiences since ancient Greek times. But as we've evolved to a more conversational mode of public speaking, thanks to television, we have forgotten much of what the Greeks taught us about the nonverbal aspects of speech-giving: the physical connection with audiences that can create an almost palpable emotional bond. Morgan says this "kinesthetic connection" comes from truly listening to your audiencenot just with your brain but with your body. In this book, he draws from more than 20 years as a speech coach and consultant, combining the best of ancient Greek oratory with modern communications research to offer a new, audience-centered approach to public speaking. Through entertaining and insightful examples, Morgan illustrates a 3 part processfocusing on content development, rehearsal, and deliverythat will enable readers of all experience levels to give more effective, passion-filled speeches that move audiences to action.
|Publisher:||Harvard Business Review Press|
|Product dimensions:||5.50(w) x 8.30(h) x (d)|
Most Helpful Customer Reviews
This book was a very good surprise. I am in Toastmasters and this book is by far one of the most detailed but yet concise resource for all parts of giving a speech. If you are searching for that one book that provides everything you need to know to find your voice and deliver that WOW speech. This book is it!