The authors argue that the most important features of this globalization process are the implantation, consolidation and concentration of advertisement-based commercial media and the parallel weakening of public broadcasting systems worldwide. Asserting that the US provides the evolutionary model for this process, they describe the history and characteristics of the US system, along with developments in seven other countries. Finally, forms of local, national and global resistance are discussed. Distributed in the US by Books International. Annotation c. by Book News, Inc., Portland, Or.