ISBN-10:
0814799426
ISBN-13:
9780814799420
Pub. Date:
08/17/2008
Publisher:
New York University Press
Global TV: Exporting Television and Culture in the World Market

Global TV: Exporting Television and Culture in the World Market

by Denise D. Bielby, C. Lee Harrington

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Product Details

ISBN-13: 9780814799420
Publisher: New York University Press
Publication date: 08/17/2008
Pages: 288
Product dimensions: 6.00(w) x 8.90(h) x 0.70(d)

About the Author

Denise D. Bielby is Professor of Sociology and affiliated faculty in Film and Media Studies at the University of California, Santa Barbara. She is the co-author (with C. Lee Harrington) of Soap Fans: Pursuing Pleasure and Making Meaning in Everyday Life and co-editor of Popular Culture: Production and Consumption.


C. Lee Harrington is Professor of Sociology at Miami University. She is the author (with Denise D. Bielby) of Soap Fans (1995) and Global TV (2008).

Table of Contents


List of Figures and Tables
Acknowledgments
Preface
Introduction
1 Th e Syndication Market in U.S. Television
2 Television in the Global Market
3 Th e (Continued) Relevance of Genre
4 Managing Television’s Cultural Properties
5 Discourses of Distribution: Circuit Models of Television
Conclusion: Television’s Culture World
Methodological Appendix
Notes
References
Index
About the Authors

What People are Saying About This

From the Publisher

"Global TV offers a richly textured account of the professional practices and protocols that govern the television marketplace. . . . A must read for those wishing to understand the complex cultural dynamics of globalization."

-Michael Curtin,author of Playing to the World's Biggest Audience: The Globalization of Chinese Film and TV

"Global TV is a major contribution to the important but neglected topic of globalization in cultural industries. Bielby and Harrington demonstrate the major role of distribution in shaping the characteristics and meanings of cultural exports. Through extensive field work they have obtained a rich body of insights into the perspectives of both television buyers and sellers in an industry that is changing rapidly over time and that varies greatly from one country to another."

-Diana Crane,author of The Production of Culture: Media and the Urban Arts

"Bielby and Harrington bring their sociological perspective and methodology to the study of internationalized television cultures, providing a fine grained net of evidence which test theories of globalization and cultural imperialism. This book should recast the landscape of global television studies."

-Christina Slade,author of The Real Thing: Doing Philosophy with Media

Through an ethnographic examination of the social organization of the global television marketplace, Bielby and Harrington make an important contribution that furthers understanding of the nature of global television business.

-Choice

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