Good News!: How to Get the Best Possible Media Coverage for Your School / Edition 1
This step-by-step guide shows how to create a positive public perception of your school even if you have no background in public relations. Through real-life scenarios, you'll learn valuable and easy strategies to create goodwill for your school.
Using 'The Bleiker Lifepreserver' for Positive School-Community Relations Building Credibility and Accountability with the Community Developing a Communications Plan Creating a Positive Relationship with the Media Crisis Communications Schools in Turmoil Forming Partnerships in Communications Designing Newsletters and Web Sites