ISBN-10:
1111347174
ISBN-13:
9781111347178
Pub. Date:
01/01/2011
Publisher:
Cengage Learning
Graphic Design Basics / Edition 6

Graphic Design Basics / Edition 6

by Amy E. Arntson

Paperback

View All Available Formats & Editions
Current price is , Original price is $178.95. You
Select a Purchase Option (New Edition)
  • purchase options
    $52.93 $178.95 Save 70% Current price is $52.93, Original price is $178.95. You Save 70.42190556021234%.
    • Free return shipping at the end of the rental period details
    • Textbook Rentals in 3 Easy Steps  details
    icon-error
    Note: Access code and/or supplemental material are not guaranteed to be included with textbook rental or used textbook.
  • purchase options
    $152.94 $178.95 Save 15% Current price is $152.94, Original price is $178.95. You Save 15%.
  • purchase options
    $115.95 $178.95 Save 35% Current price is $115.95, Original price is $178.95. You Save 35%.
    icon-error
    Note: Access code and/or supplemental material are not guaranteed to be included with textbook rental or used textbook.
  • purchase options

Product Details

ISBN-13: 9781111347178
Publisher: Cengage Learning
Publication date: 01/01/2011
Edition description: New Edition
Pages: 272
Sales rank: 711,985
Product dimensions: 8.50(w) x 10.80(h) x 0.50(d)

About the Author

Amy E. Arntson is a Professor Emerita at the University of Wisconsin-Whitewater where she taught art, design, and computer graphics for over twenty years. Her artwork is exhibited nationally and internationally. She has given presentations in Europe, Scandinavia, Central and South America, China, and the United States on the nature of design and perception. Currently a full-time artist and author, Professor Arntson is also the author of DIGITAL DESIGN BASICS (Thomson Wadsworth, 2006).

Table of Contents

1. Applying the Art of Design. 2. Graphic Design History. 3. Perception. 4. Toward a Dynamic Balance. 5. Good Gestalt. 6. Using Visual Language. 7. Layout Dynamics. 8. The Dynamics of Color. 9. Illustration and Photography in Design. 10. What is Advertising Design? 11. Production for Print and Online.

Customer Reviews

Most Helpful Customer Reviews

See All Customer Reviews

Graphic Design Basics 0 out of 5 based on 0 ratings. 0 reviews.