Great Depression and the Middle Class: Experts, Collegiate Youth and Business Ideology, 1929-1941 explores how middle-class college students navigated the rocky terrain of Depression-era culture, job market, dating marketplace, prospective marriage prospects, and college campuses by using expert-penned advice and business ideology to make sense of their situation.
|Publisher:||Taylor & Francis|
|Series:||Studies in American Popular History and Culture Series|
|Product dimensions:||6.00(w) x 9.00(h) x 0.63(d)|
About the Author
Mary C. McComb received her Ph.D. in American Studies from the George Washington University.
Table of Contents
1. Introduction 2. Why Are We Here? How Do We Sell it? Life on Campus, 1930-1934 3. Ritual, Tradition and Standardization, 1931-1935 4. Rating and Dating, 1935-1940 5. Romanticism and Fatalism: Compassionate Marriage and Its Discontents, 1935-1940. Conclusion
Most Helpful Customer Reviews
McComb's comprehensive review of the lives of middle class college students during the Depression was impressive for the amount of data collected and McComb's ability to make this information not only understandable and accessible but also relevant to the modern world. If only all scholarly texts were so well-written!