GREAT GRAPHIC DESIGN ON A BUDGET
is a cost-cutting primer and a sourcebook of ideas for creating first-rate designs on minimal budgets. It teaches you simple tricks of the trade and reveals innovative and unexpected ways for designers to cut the costs, but not lose on the quality, of their designs. An international showcase of eye-catching and memorable campaignsall created on tight budgetsshows how successful these ideas and techniques can be.
This invaluable manual will provide you with resources for free fonts and art, explain how to maximize print runs, profile inspiring ways of using recycled materials, and demonstrate dynamic alternatives to art. It even offers tips and techniques for achieving professional printing jobs in your studio.
|Product dimensions:||8.00(w) x 9.00(h) x 0.56(d)|
About the Author
Scott Witham has worked for some of Scotland's best-known agencies, designing for clients including Sony, Orange, Virgin, and the Royal Bank of Scotland. He founded Traffic Design Consultants, where he now works as Creative Director, in 2002.