Greening the Corporation: Management Strategy and the Environmental Challenge

Greening the Corporation: Management Strategy and the Environmental Challenge

by Peter Thayer Robbins
ISBN-10:
1853837717
ISBN-13:
9781853837715
Pub. Date:
08/28/2001
Publisher:
Taylor & Francis
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Overview

Greening the Corporation: Management Strategy and the Environmental Challenge


*
* Exposes the contradictions of pursuing environmental and social goals while maximizing profit
* Illuminating case studies of how corporations deal with the dilemmas involved
* Develops a new management model Corporations are often blamed for a significant amount of environmental destruction and many are looking for new ways of managing environmental impacts and pursuing "green" markets. This "greening" of the corporations is riddled with contradictions, which Peter Robbins exposes. Analyzing the approaches of four major companies - ARCO Chemicals, Ben & Jerry's, Shell, and The Body Shop - he identifies common approaches and develops a management model to resolve them and combine environmental and business objectives.

Product Details

ISBN-13: 9781853837715
Publisher: Taylor & Francis
Publication date: 08/28/2001
Edition description: 1
Pages: 198
Product dimensions: 6.36(w) x 9.50(h) x 0.86(d)

Table of Contents

List of Tablesviii
Acronyms and Abbreviationsix
Acknowledgementsxiii
Prefacexiv
1Environmental Challenges and Corporate Responses1
Introduction1
Atmosphere2
Toxic chemicals and hazardous waste4
Freshwater7
Land9
Oceans11
Biotechnology and biological diversity12
Corporate response to specific environmental challenges15
Management responses15
Conclusion22
2Theories of Corporate Greening23
Introduction23
Ecological modernization23
The discourse of ecological modernization23
Ecological modernization theory24
Three key aspects of ecological modernization25
The sociology of management29
Rational choice theory29
Organizational theory30
Corporate culture32
Green economics and business34
Environmental economics34
The greening of business37
Business ethics and the environment39
Conclusion41
3Corporate Management of Environmental Challenges43
Introduction43
Corporate environmental management structures: Policies43
Summary of corporate policies46
Corporate environmental management structures: Programmes46
Sustainable development issues50
Summary of corporate environmental management structures54
Corporate environmental management styles56
Compliance oriented management56
Preventive management58
Strategic environmental management59
Sustainable development management61
Summary of corporate environmental management styles64
Conclusion65
4An Analysis of Two Corporations with a Traditional Corporate Culture67
Introduction67
ARCO Chemical Company67
Environmental policy70
Environmental record77
Summary: ARCO Chemical Company79
Shell81
Environmental policy82
Environmental record86
Summary: Shell90
Conclusion92
5An Analysis of Two Corporations with a 'Social-environmental' Corporate Culture94
Introduction94
The Body Shop96
Environmental policy96
Environmental record100
Summary: The Body Shop110
Ben & Jerry's112
Environmental policy116
Environmental record120
Summary: Ben & Jerry's126
Conclusion127
6Greening the Corporation: Shades of Green131
Introduction131
Ecological modernization as institutional learning132
Ecological modernization as technocratic project133
Ecological modernization as cultural politics134
Structures, styles and cultures135
Implications for further study137
Policy implications138
Conclusion139
Endnotes140
References175
Index191

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