Guerrilla Selling

Guerrilla Selling

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Overview

Guerrilla Selling by Jay Conrad Levinson President, Orvel Ray Wilson, William K Gallagher


Today's increasingly competitive business environment requires new skills and commitment from salespeople. Like the successful Guerrilla Marketing and Guerrilla Marketing Attack, this book presents unconventional ideas that are easy, and exciting for entrepreneurs at every level.

Product Details

ISBN-13: 9780395578209
Publisher: Houghton Mifflin Harcourt
Publication date: 03/23/1992
Series: Guerrilla Marketing Series
Pages: 226
Sales rank: 825,639
Product dimensions: 6.00(w) x 9.00(h) x 0.50(d)

About the Author


Jay Conrad Levinson is the author of more than a dozen books in the Guerrilla Marketing series. A former vice president and creative director at J. Walter Thompson Advertising and Leo Burnett Advertising, he is the chairman of Guerrilla Marketing International, a consulting firm serving large and small businesses worldwide.

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Guerrilla Selling: Unconventional Weapons and Tactics for Increasing Your Sales 4 out of 5 based on 0 ratings. 1 reviews.
Guest More than 1 year ago
A great book that inspires a salesman to think outside the box. You will discover tools that may have been overlooked using conventional thinking. If you have been selling for years and think you have heard it all then this book will surprise you.