Healthcare Social Media: Transformation 3.0

Healthcare Social Media: Transformation 3.0

by Gary W. Lawson DPA

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Product Details

ISBN-13: 9781505541717
Publisher: CreateSpace Publishing
Publication date: 02/20/2015
Pages: 120
Product dimensions: 6.00(w) x 9.00(h) x 0.25(d)

About the Author

Gary W. Lawson, DPA, is the owner of Lawson Social Media, one of the largest healthcare social media companies in Southern California, serving the needs of both private practitioners and hospitals. In addition, Lawson owns an online marketing business focused on promoting nationwide imaging centers and a discount dental program operating in California and Nevada.

Lawson teaches health care marketing at California State University, Long Beach, and the University of Redlands. He also teaches business social media MBA classes at Southern States University, passing his thirty years of consulting experience on to his students.

He is the founder and lead researcher for the Changing Healthcare with Advanced Technology Research Institute, a nonprofit organization examining how social media and other technologies influence patient outcomes.

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