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Horizontal diffusion of innovations : an alternative paradigm to the classical diffusion model
     

Horizontal diffusion of innovations : an alternative paradigm to the classical diffusion model

by Dorothy Leonard-Barton
 

Product Details

BN ID:
2940021434706
Publisher:
Cambridge, Mass. : Alfred P. Sloan School of Management, Massachusetts Institute of Technology
Sold by:
Barnes & Noble
Format:
NOOK Book
File size:
42 KB

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