ISBN-10:
0578811219
ISBN-13:
9780578811215
Pub. Date:
Publisher:
Houses for Love and Money: Stories and Lessons From A Remarkable 50 year Career in Real Estate

Houses for Love and Money: Stories and Lessons From A Remarkable 50 year Career in Real Estate

by June Rosenthal

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Overview

June achieved the pinnacle of real estate success in residential transactions, awards and cop realtor ranking because she loves her customers, her clients and real estate itself! Today, at 96 years of age, June has maintained $18 million in active listings the last two years. She shares her secrets as one of the top national realtors in Houses for Love & Money. Filled with fascinating, often hilarious, instructional anecdotes of some of her 2000+ transactions, this book highlights a prosperous and rewarding 50-year career in real estate. Whether you are an experienced agent, broker, real estate office manager or just starting out in real estate, this comprehensive book will increase your efficiency, productivity and your bottom line. Homeowners, sellers and buyers will save time, money and stress with this fun, informative, tip-filled guide. June is the winner of many local and national awards… #1 in the country in the mid 80's.* Realtor of the Year in the 1990s and Citizen of the Year in 2007. She was the owner/manager of a renowned 14 agent boutique real estate agency in Connecticut for 25 years. June sold her agency to William Pitt Sotheby's International Realty, where she remains an active broker today. * Merrill Lynch Realty (25,000 agents)



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Product Details

ISBN-13: 9780578811215
Publisher: June Rosenthal
Publication date: 04/15/2021
Pages: 118
Product dimensions: 5.00(w) x 8.00(h) x (d)

About the Author

June Rosenthal… What a life she has lived… and she is still going strong at 96!   Wife and mother, civic leader, and real estate sales woman extraordinaire.

A trailblazer from early on, she identified herself with a “quiet power” that brought her success in her private life as well as in her business ventures.

June is the winner of many local and national awards. # 1 in the country in the mid 80’s+, Realtor of the Year in the 1990’s and Citizen of the Year in 2007.  She was the owner/manager of a renowned 14-agent boutique real estate agency in Connecticut for 25 years.   June sold her company to William Pitt Sotheby’s international Realty, where she remains an active broker today.

Her extensive travel and achievements have been the touchstones of her high-energy life.   Her passion for real estate was evident from the day she started in 1970.

Helping and guiding people in one of the most important decisions in their lives was hugely gratifying to her.  She was rewarded with being “friends forever“ with so many.

The monetary rewards were exciting, but being trusted by hundreds of customers and clients was the real privilege and joy. 

Table of Contents

Dedication v

Preface vii

Table of Contents ix

Part I Preparing to Enter the Field 1

Real Estate: A Profession or a Hobby? 3

Owning Your Own Office 6

A Beginning With No End 8

People, Homes and History 10

Marketplace Trends 12

Famous Architect 14

Merrill Lynch Mishap…Almost 16

Be Prepared: Know Your Inventory 17

First Sale-1970 19

Part II Learning = Earning 21

How New Agents Can Compete with. Established Agents 23

Live-Work Space Challenge 25

Listen to the Children 27

The 9th Broker 29

Once the Listing is Yours 31

Looky-Loos Can be Buyers 33

Follow Your Instincts 35

Real Estate Etiquette 37

When the Buyer Chooses You 39

Friends Forever 41

Late Sunday Strangers in the Night 43

Same Family, Multiple Houses 45

A Gift from the Heart 47

Surprises, The Unthinkable & Quick 49

A Couple of Conviction 50

Five Year Wait 52

Nerves, Nervous, Nervy 54

Handling Luxury Properties 56

Seller/Buyer-Same Broker 58

Estate Listing 60

Educated Opinion (Being Sure of Yourself) 62

One-in-a-Million 63

Part III Refining Your Work and Expectinc the Unexpected 65

Communication…the Secret Ingredient 67

Buyer and Seder Chemistry 69

First Investment Trusting in People 71

Instant Rapport 73

Perseverance (…On One Condition) 75

A Windfall: The Benefits of Maintaining a Friendship 77

One Couple-10 Sales! 78

Sign Benefits 79

Speaking Up Led to Mutual Respect 80

Intruder 82

Calendar Kismet 84

World Connections-Mind Boggling 86

Small World 88

April Showers 90

Not Always Happily Ever After 92

Scary 94

At Knife's Edge 96

Money - Evil Corruption 98

A Sinking Feeling 100

Again and Again 102

Too Much Gossip! 104

So, There You Have It! 106

June Rosenthal 107

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