How to Prepare a Business Plan

How to Prepare a Business Plan

by Edward Blackwell

Paperback(Fifth Edition)

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Product Details

ISBN-13: 9780749449810
Publisher: Kogan Page, Ltd.
Publication date: 04/01/2008
Series: Business Enterprise Series
Edition description: Fifth Edition
Pages: 192
Product dimensions: 6.32(w) x 9.20(h) x 0.54(d)

About the Author

Edward Blackwell is a consultant on small business affairs. A former accountant, he ran his own business for many years. How to Prepare a Business Plan has been translated into several different languages.

Table of Contents

Acknowledgements        vii

            Introduction    1

1.         Writing a business plan          5

Clarity; Brevity; Logic; Truth; Figures; Designing the business plan; Deciding how much to write; Getting down to it; How to set about it; Tackling each section

2.         Simple cash-flow forecasts     17

Is a cash-flow forecast of any real use?; Principles to observe when filling in a simple cash-flow form; The break-even analysis

3.         The very small business         30

            Example 3.1: Alexander Battersby; Example 3.2: Nicola Grant

4.         Retail and catering     46

Example 4.1: Flurry Knox; Example 4.2: Robert Herrick and Deirdre Williams; Catering; Example 4.3: Osbert Wilkinson

5.         Manufacturing           72

Example 5.1: Marcus Garside; Example 5.2: Rosemary Rambler and Muriel Tonks; Example 5.3: James Turbotte, Brian Fletcher and Julian Watchman

6.         Expanding a business 93

Example 6.1: John S Brook; Example 6.2: Kenneth Jackson Allen and Anthony Kevin Spooner; Example 6.3: George Weston

7.         The market     112

            Example 7.1: Norbury Williams

8.         Planning the borrowing          118

9.         How not to write a business plan – or run a business           126

10.       Maintaining the plan   132

11.       Small business and the trade cycle    139

12.       Monitoring progress  144

Example 3.1: Alexander Battersby; Example 5.2: Rosemary Rambler and Muriel Tonks; Example 3.2: Nicola Grant; Example 4.2: Robert Herrick and Deirdre Williams; Example 4.3: Osbert Wilkinson ; Example 5.1: Marcus Garside ; Example 5.3: Turbotte Manufacturing Company

13.       Postscript: making it easy for your customers and clients    163

            Where to go for further advice            165

            Appendix 1: Help for small businesses            168

            Appendix 2: Useful names, addresses and websites     173

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