For fifteen years, sports agent Josh Luchs made illegal deals with numerous college athletes, from top-tier, nationally recognized phenoms to late-round draft picks. Flagrantly flaunting NCAA and NFL Players Association rules, he made no-interest loans to players in exchange for the promise of representation on their lucrative pro contracts. After cleaning up his act in 2003, he moved to a new agency, only to be targeted and pushed out of the business for a new violation-one he arguably did not commit. Then, in October 2010, Luchs wrote a confessional article in Sports Illustrated, telling the truth about what he did and didn't do.
Since then he has taken on a new role: whistle-blowing, truth-telling reformer. And in telling his own story, Luchs pulls back the curtain on the real economy of college football: how agents win players legally and otherwise, the staggering sums colleges make from an unpaid workforce, the shortfalls of supposed full-ride scholarships, and the myth of a college education given to scholarship jocks. Including new information about major players and scandalized programs such as USC, Auburn, and Ohio State, this book pulls no punches. It's a stunning and necessary read for anyone who loves the game, and the first step toward fixing a broken system.
Praise for Josh Luchs' Sports Illustrated story:
"There are no innocents in all this-including Luchs. The difference now is Luchs isn't claiming to be innocent." -John Feinstein, Washington Post
"[Luchs pulls] the inner workings of an oily business out of the shadows."-Pat Forde, ESPN
"A must-read."-New York Times
|Product dimensions:||6.40(w) x 9.32(h) x 1.01(d)|
About the Author
Josh Luchs was a sports agent from 1990-2008, before being suspended by the NFL Players' Association. He now works as in commercial real estate in Encino, CA.
James Dale has collaborated on books with Hall of Fame Pitcher Jim Palmer and renowned sports agent Ron Shapiro. His book with Johns Hopkins cardiologist Dan Munoz is forthcoming this year. He is also the author of The Obvious: Everything You Need to Know About Business. Period.
Table of Contents
Foreword George Dohrmann ix
Introduction: Why Should You Believe Me? 1
Chapter 1 Congratulations Mrs. Luchs, it's a 7-pound 9-ounce sports agent 5
Chapter 2 I'm an agent; now all I need is a client 30
Chapter 3 Paying a player is like losing your virginity. You can never get it back 39
Chapter 4 Call the Doctor: Harold "Doc" Daniels 53
Chapter 5 Sudden Death 82
Chapter 6 Post-Doc: Doing Things Less Wrong 94
Chapter 7 Going Hollywood 134
Chapter 8 Luchs v. Wichard 185
Chapter 9 Coming Clean 197
Chapter 10 Can This Sport Be Saved? 236
Most Helpful Customer Reviews
If you follow college football...great book. Guy names name.
Enjoyed how candid Luchs is in the book.Seems to be telling the truth.He does however give off the "I'm a victim" vibe,and wants readers to think he's some kind of crusader.He's not,but he has good stories to tell.
It was a good book to understand what agents do to get the guys they want. The way college football is today I don't think it will never be changed. I hope this book will change how agents corrupt how they get college players today.
Luchs doesnt come off as someone with sour grapes, but as somebody who thinks college sports can change for the better. He has a very entertaining story to tell and some interesting ideas to fix college football. Reading this book has left a sour taste in my mouth towards college sports as a whole. Have a read and you may be very surprised.
The anti=Jerry Maguire - This is an amazing read. The stories are wild and give you an honost view into the world of sports agants unlike anything I have ever had the opportunity to read. Luchs brings up some very important issues that are impacting college sports and offers some interesting solutions as well. I always feel like these types of books regularly fall short of expectations, but unlike most "tell all" books, this one truly delivers.
I've been a college football fan for 20 something years, I always like reading the documentaries of the business of sports.. This book tells the most honest and truthful ideal of the world that we think is so peachy - sports is a dirty business but at least Josh Luchs has no problem not sugar coating it. I've read plenty of books by former players but this seems as real as it can get. Thank you Josh for sharing your story, I hope you have success with your book.