An authoritative, exciting resource providing the building blocks necessary to generate sales day in and day out, featuring proven tips, techniques and technologies for generating additional sales revenue.
|Series:||Career Development Series|
|Edition description:||New Edition|
|Product dimensions:||7.93(w) x 9.10(h) x 0.48(d)|
Table of Contents
Introduction. Part One: Setting the Stage for Selling. Client Reflections. Evaluating Your Business. The Retail Center. Dynamite Displays. Selecting a Product Line. Inventory Control Systems. Client Management Systems. Service. Part Two: Develop Your Selling Skills. Personal Reflections. Personality Selling. Retail Killers and Sales Builders. The Step-by-step Selling Sequence. Closing the Sales. Selling to Men. Selling Services. Selling Product. Eighty-five Common Consumer Questions. Telephone Savvy. Part Three: Building Your Business and the Foundation for Success. Business Builders. Advertising and Marketing. Promotions. Personal Success. Appendix. Index.