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Paperback
Overview
Create stunning infographics with this hands-on guide
Infographics For Dummies is a comprehensive guide tocreating data visualization with viral appeal. Written by thefounder of Infographic World, a New York City based infographicagency, and his top designers, the book focuses on the how-to ofdata, design, and distribution to create stunning, shareableinfographics. Step-by-step instruction allows you to handle datalike a pro, while creating eye-catching graphics with programs likeAdobe Illustrator and Photoshop. The book walks you through thedifferent types of infographics, explaining why they're soeffective, and when they're appropriate.
Ninety percent of the information transmitted to your brain isvisual, so it's important to tickle the optic nerves to get peopleexcited about your data. Infographics do just that. Much moreexciting than a spreadsheet, infographics can add humor, interest,and flash while imparting real information. Putting your datain graphic form makes it more likely to be shared via Twitter,Facebook, Pinterest, and other social media sites, and the visualinterest makes it less likely to be ignored. InfographicsFor Dummies provides a tried-and-true method for creatinginfographics that tell a story and get people excited. Topicsinclude:
- Talking to clients about the data
- Discovering trends, outliers, and patterns
- Designing with mood boards and wireframes
- Launching and promoting your infographic
The book, written by Justin Beegel, MBA, founder of InfographicWorld, Inc., describes the elements of a successful infographic,and stresses the must-have ingredients that get your data noticed.Humans are visual creatures, telling stories in a visual way. Intoday's world filled with data and messaging, an infographic is oneof the best ways to get your point across.
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Product Details
ISBN-13: | 9781118792384 |
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Publisher: | Wiley |
Publication date: | 06/30/2014 |
Series: | For Dummies Series |
Pages: | 320 |
Product dimensions: | 7.40(w) x 9.40(h) x 0.70(d) |
About the Author
Justin Beegel is the founder of Infographic World, Inc.The company is one of the leading infographic creators in the U.S.and boasts a “who’s who” of clients on theirroster. They claimed a “Best Infographic of 2011” honorfrom sodahead.com with a Steve Jobs tribute graphic.
Read an Excerpt
Table of Contents
Introduction 1
Part I: Getting Started with Infographics 5
Chapter 1: Unlocking the Power of Infographics 7
Chapter 2: Exploring Infographics 19
Chapter 3: Designing Your Approach to Infographics 35
Part II: Starting with Data 57
Chapter 4: Informing Yourself 59
Chapter 5: Gathering Your Data 77
Chapter 6: Discovering the Story 93
Part III: Depicting with Delightful Design 115
Chapter 7: Creating Wireframes and Managing Mood Boards 117
Chapter 8: Designing Around a Theme 135
Chapter 9: Designing Infographics in Adobe Illustrator 153
Chapter 10: Designing Infographics in Photoshop 193
Chapter 11: Expanding Your Tools and Techniques 225
Part IV: Ready to Distribute 241
Chapter 12: Launching Your Infographic 243
Chapter 13: Promoting Your Infographic 255
Part V: The Part of Tens 273
Chapter 14: Ten Infographics Trends to Follow 275
Chapter 15: Ten Future Infographic Uses to Try Today 283
Index 291