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Is it all About Image?: How PR works in Architecture / Edition 1

Is it all About Image?: How PR works in Architecture / Edition 1

by Laura Iloniemi


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Product Details

ISBN-13: 9780470866900
Publisher: Wiley
Publication date: 08/28/2004
Series: Architecture in Practice Series , #1
Pages: 224
Product dimensions: 6.40(w) x 9.46(h) x 0.60(d)

About the Author

Laura Iloniemi is a specialist in architectural PR. Born in Finland, she founded her own agency in London in 1996. She has worked with clients such as Arup Associates and Ushida Findlay Architects, who are featured in the book. Iloniemi has studied architectural philosophy at Cambridge University and arts promotion at L’École du Louvre in Paris.

Table of Contents

Foreword by Edwin Heathcote, Financial Times Architecture Critic.


Paranoia, Pride, Perspective, Personalitym, Passion, Pop.

Part 1: Is it All About Image? 

Part 2: Praxis: Where do PRs fit in?

Publicist Case Studies.

PR ladies, Pegs, Push, Promotion, Prudence, Parlance. 

Harriet Hindmarsh, Arup (Laura Iioniemi).

Katy Harris, Foster and Partners (Laura Iioniemi).

Peter Carzasty/Cohn Davis Bigar Communications (LauraIioniemi).

SHoP Architecture (Laura Iioniemi).

Ocean North (Laura Iioniemi).

Alsop Architects (Laura Iioniemi & David Littlefield).

Project Case Studies.

Prima donnas, Parties, Profile, Practice, Poetics,Patronage.

Grafton New Hall Country House (Laura Iioniemi).

Millennium Bridge (David Littlefield).

World Trade Center (Will Jones with Laura Iioniemi).

Federation Square (Melanie Crick).

Birds Portchmouth Russum Dorma Door Handles (Will Jones).

The Dutch Scene in Architecture (David Littlefield).

What the Media Say.

Press, Picture Editors, Publishing, Print, Politics,Purpose. 

Jonathan Glancey, The Guardian (David Littlefield & LauraIioniemi).

Edwin Heathcote, Financial Times (David Littlefield & LauraIioniemi).

Robert Ivy, Architectural Record (David Littlefield & LauraIioniemi).

Paul McGillick, Indesign (David Littlefield & LauraIioniemi).

Daniela Mecozzi, Abitare (David Littlefield & LauraIioniemi).

Kenneth Powell, Architectural Writer (David Littlefield &Laura Iioniemi).

Robert Thiemann and Billy Nolan, Frame (David Littlefield &Laura Iioniemi).

Fleur Watson, Monument (David Littlefield & LauraIioniemi).

Photography (Laura Iioniemi).

Presentation (Laura Iioniemi).

Conclusion (Laura Iioniemi).

Profile, Pretence, Predominance, Preeminence, Pomposity,Power.

Concluding Tips.

Bibliography, General Information and PR Resources.

Photographic Agencies and Photographers.

Contributors, Photo Credits and Acknowledgements.


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