IT Strategy in Action / Edition 1

IT Strategy in Action / Edition 1

Pub. Date:
Prentice Hall


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IT Strategy in Action / Edition 1

This book teaches students how to use and manage IT to deliver business value, with a focus on IT management issues, rather than technical issues. KEY TOPICS: IT Strategy in Actiontackles the real world challenges of IT management first, by exploring a set of the most important issues facing IT managers today and second, by providing a series of mini-cases which present these critical IT issues within the context of real organizations. Most suited for business professionals who are interested in discovering the latest research in business solutions through IT.

Product Details

ISBN-13: 9780136036319
Publisher: Prentice Hall
Publication date: 03/28/2008
Series: Alternative eText Formats Series
Edition description: Older Edition
Pages: 312
Product dimensions: 6.92(w) x 9.20(h) x 0.62(d)

Table of Contents

Table of Contents

Section I: Delivering Value with IT

1. Developing and Delivering on the IT Value Proposition

2. Developing IT Strategy for Business Value

3. Linking IT to Business Metrics

4. Managing Perceptions of IT


· IT Leadership at MaxTrade

· Investing in TUFS

· IT Planning at ModMeters

Section II: IT Governance

5. IT in the New World of Corporate Governance Reforms

6. Creating and Evolving a Technology Roadmap

7. The IT Budgeting Process

8. Information Management: The Nexus of Business and IT

9. IT in 2010


· Shared Services at RR Communications

· Creating a Process-Driven Organization at AgCredit

Section III: IT-Enabled Innovation

10. Strategic Experimentation with IT

11. Enhancing the Customer Experience with Technology

12. Information Delivery: IT’s Evolving Role

13. Digital Dashboards

14. Managing Electronic Communications


· Information Management at Homestyle Hotels

· Knowledge Management at Acme Consulting

· CRM at Minitrex

· Managing Technology at Genex Fuels

Section IV: Reinventing IT Capabilities

15. Developing IT Capabilities

16. IT Sourcing

17. Delivering IT Functions: A Decision Framework

18. Building Better IT Leaders: From the Bottom Up

19. Developing IT Professionalism


§ Leveraging IT Vendors at SleepSmart

§ Desktop Provisioning at CanCredit

§ Project Management at MM

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