Jack Welchby Robert Heller, Adele Hayward (Editor)
CEO of General Electric for 30 years, Jack Welsh was declared the greatest manager of the 20th century. Focusing firmly on results, he revolutionized management to achieve phenomenal growth for his company. In this inspiring volume, Robert Heller analyzes Jack Welsh's core management strategies and presents a series of masterclasses that show how to put the business guru's theories into practice. Discover how Welsh: eliminates bureaucracy and breaks down boundaries, mobilizes and motivates his workforce, exploits and embraces change, establishes a new company culture, and sets stretch targets for himself and others. Supplying lessons from today's most celebrated and successful business thinkers, the Business Masterminds series is perfect for people hoping to advance their careers, make their own businesses grow and prosper, or achieve personal goals. In addition to providing overviews of each leader's most influential writings and speeches, each title is packed with full-color charts, diagrams, and photographs that graphically illustrate complex concepts.
Meet the Author
Robert Heller is himself a prolific author of management books. The first, The Naked Manager, published in 1972, established Heller as an iconoclastic, wide-ranging guide to managerial excellence -- and incompetence. Heller has drawn on the extensive knowledge of managers and management that he acquired as the founding editor of Management Today, Britain's premier business magazine, which he headed for 25 years. Books such as The Supermanagers and In Search of European Excellence address the ways in which the latest ideas on change, quality, and motivation are providing new routes to business success. In 1990 Heller wrote Culture Shock, one of the first books to describe how IT would revolutionize management. Since then, as writer, lecturer, and consultant, Heller has continued to tell managers how to "Ride the Revolution," the title of his 2000 book, written with Paul Spenley. His books for Dorling Kindersley's Essential Managers series are international bestsellers.
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